Latest / The Same Side: A Digital Marketing Podcast Rooted in Human Connection
Episode 10: The Unsexy Guide to Off-Season Marketing
In this episode of The Same Side: A Digital Marketing Podcast Rooted in Human Connection, host Jonathan Danz reflects on heading into the off-season for seasonal businesses. Drawing from his personal experience owning a whitewater rafting outfit in 2007, Jonathan shares five unsexy, foundational marketing strategies that seasonal businesses—from tourism destinations to educational institutions—can implement during slow periods to prepare for the upcoming high season.
Key Takeaways & Strategies
Keep the Lights On: Maintain a minimal digital presence by leveraging automated responders, call…
The skinny
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