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Convenience Is Survival | Robert Larson on Competing With Carvana
Robert Larson is the third generation to run Larson Ford in Lakewood, New Jersey, a store his family opened in 1956 and that just marked its seventieth year. Around seventy people work there, some of them for more than thirty years.
Most dealers get praised by customers for their people and their process. Larson Ford gets praised for the repair itself, which is much rarer. Robert's explanation is not a program or a vendor. It is that he refuses to throw a technician under the bus to rescue a review, and he says so plainly on air.
The episode is about what that costs and what it buys. Robert…
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