103. Ecommerce Brands: Meta & Google Are Lying To You. Fix This Instead.⁣⁣⁣

Ecommerce Podcast w/ Will de Bruin · Dec 4, 2025 · 6m

If you’re running ads on Meta and Google, there’s something you need to know, the data you’re seeing is wrong.⁣⁣⁣

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Both platforms are showing you incomplete or misleading results, and it’s dangerous if you’re making decisions based on them.⁣⁣⁣

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In this podcast, I break down:⁣⁣⁣

✅ Why Meta and Google report the wrong numbers (and how it happens)⁣⁣⁣

✅ The real metrics you should be tracking to measure true performance⁣⁣⁣

✅ The system top ecommerce brands use to find out what’s actually working⁣⁣⁣

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If you’ve ever looked at your ad reports and thought, “These numbers don’t make sense”……