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Welcome to The Peerbound Podcast
Welcome to The Peerbound Podcast! I'm your host, Sunny Manivannan. Today we embark on a journey into the heart of the enterprise software industry.
As a SaaS executive with a passion for innovation, I witnessed firsthand the incredible transformations happening in the world of enterprise software. But what truly fascinates me is the power of the customer's voice. In the ever evolving landscape of software purchasing decisions, I firmly believe that customers are now more than ever turning to their peers for guidance.
Customer marketing and advocacy have become the secret weapons of the…
The skinny
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