TWICM 192: LinkedIn’s CMO on why Marketers Need a GM Mindset with Jessica Jensen

That's What I Call Marketing · May 25, 2026 · 41m

Jessica Jensen is the CMO of LinkedIn, but this conversation goes far beyond platform strategy or social media trends.

In this episode of That’s What I Call Marketing, Jessica joins Conor Byrne for a deep conversation about what modern marketing leadership actually looks like inside one of the world’s biggest technology companies.

From studying Japanese and living in Tokyo, to starting a business during the 2008 financial crisis, to leading global marketing teams across Silicon Valley, Jessica shares the experiences that shaped her approach to marketing, creativity, leadership and growth…