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Episode 160 – Say No to Grow: How Niching Down Closes Bigger Deals | Dan Charles

In Episode 160, Drewbie sits down with Dan Charles to unpack a truth most sales professionals and agency owners learn the hard way:

The fastest way to grow… is often saying no.

Dan shares his journey from burnout freelancer cold-calling local businesses just to survive, to building a specialized B2B event marketing agency closing six-figure deals with a 60%+ close rate.

From sympathy clients and £5-per-hour reality checks to confidently disqualifying prospects and engineering a profitable niche, this episode is packed with real-world lessons on positioning, confidence, and scaling smarter —…

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