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How Empathy, Compassion, and Openness Built a Global Brand for PerfectTed | RTS 2026

In this Omni Talk Retail episode, recorded live at Retail Technology Show 2026 in London from the Vusion podcast studio, Chris Walton speaks with Marisa Poster, Co-Founder of PerfectTed, about how a deeply personal founder story turned into a fast-scaling global consumer brand.

Marisa shares how her own experience with anxiety and ADHD shaped the creation of PerfectTed, and why leaning into that story became a turning point for the brand. What started as a personal solution evolved into a clear positioning strategy built on authenticity, empathy, and connection.

The conversation also explores…

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