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The Money Trail: Political Shakeups and Down Ballot Races Captivating Local Ad Dollars
The 2024 election landscape is anything but constant. Recent changes at the top of the Democratic ticket, the assassination attempts, and key non-presidential races are impacting local political advertising spend. Get much needed clarity from BIA’s Nicole Ovadia, VP Forecasting and Analysis, and Steve Passwaiter, President of Silver Oak Political, in this podcast episode.
Listen as Nicole and Steve discuss:
BIA’s new (and increased) political ad forecast projections driven by heightened fundraising.
How Kamala Harris might utilize inherited campaign funds differently from the Biden campaign…
The skinny
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