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How to Thrive as a Solo Marketer in the Chaos of Early-Stage Startups with Sandy Mangat, Head of Marketing at Pocus | Ep. 338
When Sandy Mangat joined Pocus as its first go-to-market hire, there was no brand, no messaging, and only a Webflow template and a Fiverr logo to start with.
Daniel’s out, Tamara is IN…and she’s got a special guest and startup Marketer Sandy Mangat.
They talk about the realities of being a startup’s first Marketer: how to decide where to focus when everything feels urgent and why brand and demand aren’t separate. As a solo marketer at a seed-stage startup, Sandy had to balance big-picture strategy while building a category, a community, and a cult following from the ground up. How do you…
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