Title Inflation: The CRO Problem Nobody Wants to Admit

Rev-n-u Unplugged · Jul 28, 2026 · 38m · transcript

The conversation covers topics such as the role of a CRO in startups, hiring a CRO, transitioning from startup to scale-up, understanding the revenue black box, maintaining baseline metrics, the blurring line between startups and scale-ups, coaching vs. managing in sales leadership, the role of AI in sales training, and building culture and trust in a Series B company.

Takeaways

Differentiating between startup and scale-up revenue leadership.

The importance of human relationships in sales coaching.

Chapters

00:00 Introduction to Revenue Leadership

01:04 The Role of a CRO in a Startup

03:23…