Some Good Content: John Bonini on building a great content brand
In this episode of Content Briefly, we’ve interviewed John Bonini, Founder of Some Good Content, and discussed what it takes to build a great content brand, insights from his consulting experience, why his newsletter is a must-read for content enthusiasts and more.
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Timestamps:
00:00 Intro01:28 The origin of the Louder Than Words podcast.
03:48 Building a personal brand on the side.
06:59 John’s background.
15:15 Learnings from leading marketing at Databox.
22:27 How Some Good Content Company came about.
25:32 Knowledge sharing and consulting.
27:30 How industry…
The skinny
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