Latest / Women in The Coaching Arena / 63 | 6 Lucrative Coaching Niches: Finding Your Profitable Niche

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63 | 6 Lucrative Coaching Niches: Finding Your Profitable Niche · Women in The Coaching Arena

• 0:00
  Hello
• 0:01
  and
• 0:01
  welcome
• 0:01
  to
• 0:02
  Women
• 0:02
  in
• 0:02
  the
• 0:02
  Coaching
• 0:02
  Arena
• 0:03
  podcast.
• 0:04
  I'm
• 0:04
  so
• 0:04
  glad
• 0:04
  you
• 0:04
  are
• 0:05
  here.
• 0:06
  I'm
• 0:06
  Jo
• 0:06
  Lott,
• 0:07
  a
• 0:07
  business
• 0:07
  mentor
• 0:08
  and
• 0:08
  ICF
• 0:09
  accredited
• 0:09
  coach
• 0:10
  Microphone (Samson Q2U Microphone): and
• 0:10
  Microphone (Samson Q2U Microphone): I
• 0:10
  Microphone (Samson Q2U Microphone): help
• 0:11
  Microphone (Samson Q2U Microphone): coaches
• 0:11
  Microphone (Samson Q2U Microphone): to
• 0:11
  Microphone (Samson Q2U Microphone): build
• 0:12
  Microphone (Samson Q2U Microphone): brilliant
• 0:12
  Microphone (Samson Q2U Microphone): businesses.
• 0:14
  Microphone (Samson Q2U Microphone): I
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  Microphone (Samson Q2U Microphone): know
• 0:15
  Microphone (Samson Q2U Microphone): that
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  Microphone (Samson Q2U Microphone): when
• 0:15
  Microphone (Samson Q2U Microphone): you
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  Microphone (Samson Q2U Microphone): prepare
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  Microphone (Samson Q2U Microphone): to
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  Microphone (Samson Q2U Microphone): enter
• 0:16
  Microphone (Samson Q2U Microphone): the
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  Microphone (Samson Q2U Microphone): arena,
• 0:17
  Microphone (Samson Q2U Microphone): there
• 0:17
  Microphone (Samson Q2U Microphone): is
• 0:18
  Microphone (Samson Q2U Microphone): fear,
• 0:18
  Microphone (Samson Q2U Microphone): self
• 0:18
  Microphone (Samson Q2U Microphone): doubt,
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  Microphone (Samson Q2U Microphone): comparison,
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  Microphone (Samson Q2U Microphone): anxiety,
• 0:21
  Microphone (Samson Q2U Microphone): uncertainty.
• 0:23
  Microphone (Samson Q2U Microphone): You
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  Microphone (Samson Q2U Microphone): can
• 0:23
  Microphone (Samson Q2U Microphone): tend
• 0:24
  Microphone (Samson Q2U Microphone): to
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  Microphone (Samson Q2U Microphone): armor
• 0:24
  Microphone (Samson Q2U Microphone): up
• 0:25
  Microphone (Samson Q2U Microphone): and
• 0:25
  Microphone (Samson Q2U Microphone): protect
• 0:26
  Microphone (Samson Q2U Microphone): yourself
• 0:26
  Microphone (Samson Q2U Microphone): from
• 0:27
  Microphone (Samson Q2U Microphone): vulnerability.
• 0:29
  Microphone (Samson Q2U Microphone): In
• 0:29
  Microphone (Samson Q2U Microphone): this
• 0:29
  Microphone (Samson Q2U Microphone): podcast,
• 0:30
  Microphone (Samson Q2U Microphone): I'll
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  Microphone (Samson Q2U Microphone): be
• 0:30
  Microphone (Samson Q2U Microphone): sharing
• 0:30
  Microphone (Samson Q2U Microphone): honest,
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  Microphone (Samson Q2U Microphone): not
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  Microphone (Samson Q2U Microphone): hype,
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  Microphone (Samson Q2U Microphone): practical
• 0:32
  Microphone (Samson Q2U Microphone): and
• 0:32
  Microphone (Samson Q2U Microphone): emotional
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  Microphone (Samson Q2U Microphone): tools
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  Microphone (Samson Q2U Microphone): to
• 0:33
  Microphone (Samson Q2U Microphone): support
• 0:34
  Microphone (Samson Q2U Microphone): you
• 0:34
  Microphone (Samson Q2U Microphone): to
• 0:34
  Microphone (Samson Q2U Microphone): make
• 0:35
  Microphone (Samson Q2U Microphone): the
• 0:35
  Microphone (Samson Q2U Microphone): difference
• 0:35
  Microphone (Samson Q2U Microphone): that
• 0:35
  Microphone (Samson Q2U Microphone): you
• 0:35
  Microphone (Samson Q2U Microphone): are
• 0:36
  Microphone (Samson Q2U Microphone): here
• 0:36
  Microphone (Samson Q2U Microphone): for.
• 0:37
  Microphone (Samson Q2U Microphone): Dare
• 0:37
  Microphone (Samson Q2U Microphone): greatly.
• 0:38
  Microphone (Samson Q2U Microphone): You
• 0:38
  Microphone (Samson Q2U Microphone): belong
• 0:39
  Microphone (Samson Q2U Microphone): in
• 0:39
  Microphone (Samson Q2U Microphone): this
• 0:39
  Microphone (Samson Q2U Microphone): arena.
• 0:41
  Hello,
• 0:42
  welcome
• 0:42
  to
• 0:42
  the
• 0:42
  63rd
• 0:43
  episode
• 0:44
  of
• 0:44
  women
• 0:44
  in
• 0:44
  the
• 0:44
  coaching
• 0:45
  arena.
• 0:45
  I
• 0:46
  am
• 0:46
  so
• 0:46
  glad
• 0:46
  you
• 0:46
  are
• 0:47
  here.
• 0:48
  I
• 0:48
  am
• 0:48
  about
• 0:48
  to
• 0:49
  leave,
• 0:49
  to
• 0:49
  go
• 0:49
  to
• 0:50
  Sussex
• 0:50
  for
• 0:51
  a
• 0:51
  yoga
• 0:51
  retreat
• 0:52
  for
• 0:52
  two
• 0:52
  nights.
• 0:52
  So
• 0:53
  I
• 0:53
  cannot
• 0:53
  wait.
• 0:54
  The
• 0:54
  sun
• 0:54
  is
• 0:54
  shining
• 0:55
  and
• 0:55
  it's
• 0:55
  right
• 0:56
  next
• 0:56
  to
• 0:56
  the
• 0:56
  beach.
• 0:57
  And
• 0:57
  I'm
• 0:57
  so,
• 0:58
  so
• 0:58
  excited.
• 0:59
  But
• 0:59
  I
• 0:59
  wanted
• 1:00
  to
• 1:00
  squeeze
• 1:00
  in
• 1:00
  this
• 1:01
  episode
• 1:01
  before
• 1:02
  I
• 1:02
  left,
• 1:02
  because
• 1:03
  I
• 1:03
  have
• 1:03
  just
• 1:04
  had
• 1:04
  a
• 1:04
  message
• 1:05
  from
• 1:06
  uh
• 1:06
  lovely
• 1:07
  coach
• 1:07
  who
• 1:08
  has
• 1:08
  been
• 1:09
  trying
• 1:09
  to
• 1:09
  market
• 1:09
  her
• 1:10
  business.
• 1:11
  And
• 1:12
  what
• 1:12
  I
• 1:12
  noticed
• 1:12
  when
• 1:13
  I
• 1:13
  looked
• 1:13
  at
• 1:13
  her
• 1:13
  page
• 1:14
  was
• 1:14
  that
• 1:14
  she's
• 1:15
  selling
• 1:15
  balance.
• 1:17
  And
• 1:17
  whilst
• 1:18
  that's
• 1:18
  all
• 1:19
  we
• 1:19
  want
• 1:19
  and
• 1:19
  that's
• 1:20
  why
• 1:20
  I'm
• 1:20
  going
• 1:20
  on
• 1:20
  my
• 1:21
  yoga
• 1:21
  retreat.
• 1:22
  And
• 1:22
  that's
• 1:22
  what
• 1:23
  most
• 1:23
  of
• 1:23
  us
• 1:23
  are
• 1:24
  seeking
• 1:24
  in
• 1:24
  life.
• 1:25
  It
• 1:25
  sadly,
• 1:26
  doesn't
• 1:26
  cut
• 1:26
  through
• 1:27
  enough
• 1:28
  to
• 1:29
  actually
• 1:29
  pay
• 1:30
  for.
• 1:30
  So
• 1:31
  in
• 1:31
  this
• 1:31
  episode,
• 1:32
  I
• 1:32
  will
• 1:32
  focused
• 1:33
  on
• 1:33
  the
• 1:33
  most
• 1:34
  lucrative
• 1:35
  coaching
• 1:36
  niches.
• 1:37
  Because
• 1:37
  sadly,
• 1:38
  no
• 1:38
  one
• 1:39
  pays
• 1:39
  for
• 1:39
  coaching.
• 1:40
  And
• 1:40
  I
• 1:40
  remember
• 1:41
  when
• 1:41
  I
• 1:41
  first
• 1:42
  trained
• 1:42
  as
• 1:42
  a
• 1:42
  coach
• 1:43
  and
• 1:43
  heard
• 1:43
  this,
• 1:43
  I
• 1:44
  thought,
• 1:44
  what
• 1:44
  rubbish,
• 1:45
  what
• 1:45
  are
• 1:45
  you
• 1:45
  talking
• 1:45
  about?
• 1:46
  And
• 1:47
  now
• 1:47
  I
• 1:48
  get
• 1:48
  it
• 1:48
  because
• 1:49
  we
• 1:49
  just
• 1:50
  don't
• 1:50
  prioritize
• 1:51
  things
• 1:52
  unless
• 1:52
  there
• 1:52
  is
• 1:52
  an
• 1:53
  urgent
• 1:53
  must
• 1:54
  have
• 1:54
  need
• 1:54
  in
• 1:55
  our
• 1:55
  life.
• 1:56
  So
• 1:57
  it's
• 1:57
  a
• 1:57
  really
• 1:57
  tricky
• 1:58
  thing
• 1:58
  and
• 1:58
  I
• 1:58
  encourage
• 1:59
  you
• 1:59
  to
• 1:59
  always
• 1:59
  analyze
• 2:00
  exactly
• 2:01
  why
• 2:02
  you
• 2:02
  are
• 2:02
  paying
• 2:03
  for
• 2:03
  something.
• 2:04
  So
• 2:04
  let's
• 2:05
  talk
• 2:05
  about
• 2:06
  types
• 2:06
  of
• 2:06
  coaching
• 2:07
  niches
• 2:08
  and
• 2:08
  how
• 2:08
  to
• 2:08
  make
• 2:09
  them
• 2:09
  even
• 2:09
  more
• 2:10
  profitable.
• 2:11
  So
• 2:12
  let's
• 2:12
  start
• 2:12
  with
• 2:12
  the
• 2:12
  business
• 2:13
  coaching
• 2:13
  niche,
• 2:14
  because
• 2:14
  this
• 2:14
  is
• 2:14
  the
• 2:14
  one
• 2:15
  that
• 2:15
  I
• 2:15
  know
• 2:16
  most
• 2:16
  people
• 2:16
  think
• 2:17
  is
• 2:17
  the
• 2:17
  only
• 2:17
  one
• 2:18
  you
• 2:18
  can
• 2:18
  actually
• 2:19
  make
• 2:19
  money
• 2:19
  from
• 2:20
  doing.
• 2:21
  But
• 2:21
  actually
• 2:22
  what
• 2:22
  I've
• 2:22
  discovered
• 2:23
  since
• 2:24
  doing
• 2:24
  this
• 2:24
  niche
• 2:25
  myself
• 2:25
  is
• 2:26
  that
• 2:26
  actually
• 2:26
  lots
• 2:26
  of
• 2:26
  people
• 2:27
  also
• 2:28
  fail
• 2:28
  in
• 2:28
  this
• 2:29
  niche.
• 2:29
  And
• 2:30
  like,
• 2:30
  you
• 2:30
  may
• 2:31
  be
• 2:31
  thinking
• 2:31
  oh,
• 2:32
  you
• 2:32
  know,
• 2:32
  the
• 2:32
  only
• 2:32
  people
• 2:32
  making
• 2:33
  any
• 2:33
  money
• 2:33
  is
• 2:34
  the
• 2:34
  business
• 2:34
  coaches.
• 2:35
  And
• 2:36
  I
• 2:36
  used
• 2:36
  to
• 2:36
  think
• 2:36
  the
• 2:36
  same,
• 2:37
  but
• 2:37
  even
• 2:38
  if
• 2:38
  you
• 2:38
  are
• 2:38
  going
• 2:38
  to
• 2:39
  do
• 2:39
  business
• 2:39
  coaching,
• 2:40
  you
• 2:40
  need
• 2:41
  to
• 2:41
  get
• 2:41
  more
• 2:42
  specific.
• 2:43
  So
• 2:43
  if
• 2:43
  we
• 2:43
  think
• 2:44
  about
• 2:44
  different
• 2:45
  ways
• 2:45
  of
• 2:45
  getting
• 2:45
  more
• 2:45
  specific
• 2:46
  in
• 2:46
  this
• 2:46
  niche,
• 2:47
  firstly,
• 2:48
  would
• 2:48
  be
• 2:49
  to
• 2:49
  get
• 2:49
  more
• 2:50
  clients.
• 2:51
  And
• 2:52
  I
• 2:52
  have
• 2:52
  a
• 2:52
  client
• 2:53
  I'm
• 2:53
  working
• 2:53
  with
• 2:53
  at
• 2:53
  the
• 2:53
  moment
• 2:54
  who
• 2:54
  said
• 2:54
  she
• 2:55
  didn't
• 2:55
  want
• 2:55
  to
• 2:55
  mention
• 2:56
  the
• 2:56
  client
• 2:56
  word.
• 2:57
  And
• 2:57
  I
• 2:57
  said,
• 2:58
  I
• 2:58
  also
• 2:59
  don't
• 2:59
  want
• 2:59
  to
• 2:59
  mention
• 2:59
  the
• 2:59
  client
• 3:00
  word,
• 3:00
  but
• 3:01
  I
• 3:01
  have
• 3:01
  done
• 3:01
  polls
• 3:02
  and
• 3:02
  all
• 3:03
  sorts
• 3:03
  of
• 3:03
  things.
• 3:03
  When
• 3:04
  I
• 3:04
  say,
• 3:04
  what
• 3:05
  do
• 3:05
  you
• 3:05
  ultimately
• 3:06
  want?
• 3:06
  And
• 3:07
  people
• 3:07
  just
• 3:07
  say
• 3:08
  clients.
• 3:09
  Well,
• 3:09
  this
• 3:09
  person
• 3:10
  wants
• 3:10
  it
• 3:10
  to
• 3:10
  do
• 3:11
  is
• 3:11
  talk
• 3:11
  about
• 3:11
  growing
• 3:12
  your
• 3:12
  business
• 3:13
  and
• 3:13
  those
• 3:14
  more
• 3:14
  generic
• 3:14
  terms.
• 3:15
  But
• 3:15
  we
• 3:16
  also
• 3:16
  need
• 3:16
  to
• 3:16
  add
• 3:16
  the,
• 3:17
  so
• 3:17
  that,
• 3:17
  you
• 3:17
  know,
• 3:17
  so
• 3:18
  grow
• 3:18
  your
• 3:18
  business
• 3:19
  so
• 3:19
  that
• 3:19
  you
• 3:20
  get
• 3:20
  clients
• 3:20
  and
• 3:21
  get
• 3:21
  to
• 3:21
  make
• 3:21
  the
• 3:21
  impact
• 3:22
  and
• 3:22
  income
• 3:23
  that
• 3:23
  you
• 3:23
  want.
• 3:24
  So
• 3:25
  even
• 3:25
  in
• 3:26
  what
• 3:26
  may
• 3:26
  seem
• 3:27
  to
• 3:27
  be
• 3:27
  profitable
• 3:27
  niches,
• 3:28
  you
• 3:29
  still
• 3:29
  need
• 3:29
  to
• 3:30
  be
• 3:30
  super
• 3:30
  specific.
• 3:31
  What
• 3:31
  exactly
• 3:32
  does
• 3:32
  that
• 3:32
  mean?
• 3:32
  Is
• 3:33
  that.
• 3:33
  Tech
• 3:34
  companies
• 3:34
  get
• 3:34
  clients,
• 3:35
  is
• 3:35
  that
• 3:35
  coaches
• 3:36
  get
• 3:36
  clients,
• 3:37
  is
• 3:37
  that
• 3:37
  counselors
• 3:38
  get
• 3:38
  clients.
• 3:38
  Like
• 3:39
  who
• 3:39
  exactly
• 3:40
  are
• 3:40
  you
• 3:40
  going
• 3:41
  to
• 3:41
  specialize
• 3:42
  in
• 3:42
  helping.
• 3:43
  Another
• 3:44
  one
• 3:44
  in
• 3:44
  the
• 3:44
  business,
• 3:45
  coaching
• 3:45
  niche
• 3:45
  is
• 3:46
  sales.
• 3:47
  So
• 3:47
  you
• 3:47
  can
• 3:47
  be
• 3:47
  a
• 3:47
  specific
• 3:48
  sales
• 3:49
  coach
• 3:49
  to
• 3:49
  help
• 3:49
  people
• 3:50
  to
• 3:51
  really
• 3:51
  nail
• 3:51
  those
• 3:52
  conversations.
• 3:53
  You
• 3:54
  can
• 3:54
  also
• 3:54
  get
• 3:54
  hired
• 3:55
  by
• 3:55
  companies
• 3:56
  to
• 3:56
  help
• 3:57
  them
• 3:57
  to
• 3:58
  train
• 3:58
  their
• 3:58
  salespeople.
• 3:59
  I
• 3:59
  had
• 3:59
  someone
• 4:00
  that
• 4:00
  was
• 4:00
  previously
• 4:01
  in
• 4:01
  my
• 4:01
  business
• 4:01
  of
• 4:01
  coaching
• 4:02
  program.
• 4:03
  So
• 4:03
  this
• 4:04
  particular
• 4:04
  coach
• 4:04
  that
• 4:04
  I
• 4:04
  was
• 4:05
  working
• 4:05
  with
• 4:06
  really,
• 4:06
  really
• 4:06
  struggled
• 4:07
  with
• 4:07
  the
• 4:08
  lack
• 4:08
  of
• 4:09
  team
• 4:10
  and
• 4:10
  social
• 4:11
  events
• 4:11
  and
• 4:11
  that
• 4:12
  type
• 4:12
  of
• 4:12
  thing.
• 4:13
  What
• 4:13
  I
• 4:13
  noticed
• 4:13
  was
• 4:14
  she
• 4:14
  was
• 4:15
  an
• 4:15
  amazing
• 4:16
  sales
• 4:16
  person.
• 4:17
  And
• 4:17
  I
• 4:17
  was
• 4:17
  like,
• 4:18
  how
• 4:18
  have
• 4:18
  you
• 4:18
  never
• 4:19
  thought
• 4:20
  to
• 4:20
  combine
• 4:21
  your
• 4:22
  sales
• 4:22
  skills
• 4:23
  with
• 4:24
  training
• 4:25
  teams
• 4:25
  so
• 4:26
  you
• 4:26
  get
• 4:26
  that
• 4:26
  buzz
• 4:27
  of
• 4:27
  being
• 4:27
  with
• 4:27
  a
• 4:27
  team
• 4:28
  and
• 4:28
  using
• 4:28
  your
• 4:29
  coaching
• 4:29
  skills
• 4:29
  with
• 4:29
  others
• 4:30
  who
• 4:30
  need
• 4:30
  that
• 4:31
  sales
• 4:31
  skill.
• 4:32
  Because
• 4:32
  I
• 4:32
  do
• 4:32
  think
• 4:33
  often
• 4:34
  what
• 4:34
  we
• 4:34
  do
• 4:34
  as
• 4:34
  a
• 4:34
  coach
• 4:35
  is
• 4:35
  try
• 4:36
  and
• 4:36
  immediately
• 4:36
  forget
• 4:37
  everything
• 4:37
  we
• 4:38
  ever
• 4:38
  did
• 4:38
  in
• 4:38
  our
• 4:39
  lives
• 4:39
  and
• 4:40
  where
• 4:40
  I
• 4:40
  have
• 4:40
  seen
• 4:41
  people
• 4:41
  have
• 4:41
  the
• 4:42
  most
• 4:42
  success
• 4:43
  is
• 4:43
  by
• 4:43
  utilizing
• 4:44
  all
• 4:45
  of
• 4:45
  their
• 4:45
  previous
• 4:46
  experience
• 4:46
  and
• 4:46
  bringing
• 4:47
  that
• 4:47
  into
• 4:48
  that
• 4:48
  business.
• 4:49
  So
• 4:49
  there
• 4:50
  are
• 4:50
  lots
• 4:50
  of
• 4:51
  different
• 4:51
  angles
• 4:52
  you
• 4:52
  can
• 4:52
  go
• 4:52
  with
• 4:52
  this
• 4:52
  business
• 4:53
  coaching
• 4:53
  niche,
• 4:54
  but
• 4:54
  I
• 4:55
  do
• 4:55
  not
• 4:55
  want
• 4:55
  to
• 4:55
  spend
• 4:56
  too
• 4:56
  much
• 4:56
  time
• 4:57
  because
• 4:57
  I
• 4:57
  want
• 4:57
  to
• 4:57
  cover
• 4:57
  lots
• 4:58
  of
• 4:58
  other
• 4:58
  niches
• 4:59
  as
• 4:59
  well.
• 5:00
  So
• 5:00
  let's
• 5:00
  talk
• 5:00
  about
• 5:01
  the
• 5:01
  executive
• 5:02
  leadership
• 5:03
  coaching
• 5:03
  niches
• 5:03
  now.
• 5:05
  So
• 5:05
  I
• 5:05
  have
• 5:05
  had
• 5:05
  lots
• 5:06
  of
• 5:06
  clients
• 5:07
  successful
• 5:07
  with
• 5:08
  helping
• 5:08
  people
• 5:08
  build
• 5:09
  leadership
• 5:09
  skills.
• 5:11
  Kate
• 5:11
  waterfall
• 5:11
  hill
• 5:12
  managed
• 5:13
  to
• 5:13
  cut
• 5:13
  through
• 5:13
  the
• 5:13
  noise
• 5:14
  with
• 5:15
  really
• 5:16
  resonating
• 5:17
  posts
• 5:18
  about
• 5:18
  bad
• 5:19
  management.
• 5:20
  And
• 5:20
  that
• 5:20
  is
• 5:20
  how
• 5:20
  she
• 5:21
  now
• 5:21
  helps
• 5:21
  leaders
• 5:22
  become
• 5:22
  better
• 5:23
  leaders
• 5:23
  because
• 5:23
  they
• 5:23
  may
• 5:24
  see
• 5:24
  themselves
• 5:25
  or
• 5:25
  see
• 5:25
  someone
• 5:25
  they
• 5:25
  know
• 5:26
  in
• 5:26
  those
• 5:27
  posts
• 5:27
  and
• 5:27
  think.
• 5:28
  Yeah.
• 5:29
  You
• 5:29
  know,
• 5:29
  you've
• 5:29
  really
• 5:30
  got
• 5:30
  it.
• 5:30
  You
• 5:30
  understand
• 5:31
  where
• 5:31
  I'm
• 5:31
  at?
• 5:33
  Another
• 5:33
  person
• 5:33
  that
• 5:34
  has
• 5:34
  done
• 5:34
  really
• 5:34
  well
• 5:34
  is
• 5:35
  Louise
• 5:35
  Thompson.
• 5:36
  She
• 5:37
  initially
• 5:37
  was
• 5:38
  focusing
• 5:38
  on
• 5:39
  helping
• 5:39
  comms
• 5:40
  leaders
• 5:41
  develop
• 5:41
  their
• 5:41
  leadership
• 5:42
  skills.
• 5:42
  She
• 5:42
  is
• 5:42
  still
• 5:43
  doing
• 5:43
  that.
• 5:44
  Then
• 5:44
  she's
• 5:44
  also
• 5:44
  now
• 5:45
  using
• 5:45
  Tik-Tok,
• 5:46
  which
• 5:46
  helps
• 5:46
  you
• 5:46
  to
• 5:47
  be
• 5:47
  a
• 5:47
  little
• 5:47
  bit
• 5:47
  more
• 5:48
  generic.
• 5:48
  Because
• 5:49
  Tech-Talk
• 5:50
  will
• 5:50
  promote
• 5:51
  your
• 5:51
  content
• 5:51
  to
• 5:52
  those
• 5:52
  who
• 5:52
  are
• 5:52
  interested
• 5:53
  in
• 5:53
  leadership.
• 5:54
  So
• 5:54
  you
• 5:55
  don't
• 5:55
  have
• 5:55
  to
• 5:55
  be
• 5:55
  quite
• 5:56
  as
• 5:56
  niche
• 5:56
  if
• 5:57
  you're
• 5:57
  using
• 5:57
  TikTok
• 5:58
  as
• 5:58
  you
• 5:59
  do
• 5:59
  on
• 5:59
  some
• 5:59
  of
• 5:59
  the
• 6:00
  other
• 6:00
  platforms.
• 6:01
  So
• 6:01
  Louise
• 6:02
  has
• 6:02
  done
• 6:02
  super,
• 6:02
  super
• 6:03
  well
• 6:03
  resonating
• 6:04
  with
• 6:04
  her
• 6:05
  ideal
• 6:05
  client
• 6:06
  because
• 6:06
  she
• 6:06
  was
• 6:06
  a
• 6:06
  previous
• 6:07
  comms
• 6:07
  director.
• 6:08
  So
• 6:09
  again,
• 6:09
  how
• 6:09
  can
• 6:10
  you
• 6:10
  use
• 6:10
  your
• 6:11
  experience?
• 6:12
  To
• 6:12
  really
• 6:13
  resonate
• 6:13
  with
• 6:13
  your
• 6:14
  ideal
• 6:14
  client,
• 6:15
  knowing
• 6:15
  that
• 6:15
  most
• 6:16
  ideal
• 6:16
  clients
• 6:17
  want
• 6:17
  to
• 6:18
  work
• 6:19
  with
• 6:19
  someone
• 6:19
  who
• 6:20
  has
• 6:20
  achieved
• 6:21
  and
• 6:21
  been
• 6:21
  through
• 6:21
  the
• 6:22
  same
• 6:22
  thing
• 6:22
  that
• 6:22
  they
• 6:23
  want
• 6:23
  to
• 6:23
  go
• 6:23
  through.
• 6:24
  And
• 6:24
  as
• 6:25
  coaches,
• 6:25
  we
• 6:25
  know
• 6:26
  that
• 6:26
  that
• 6:26
  isn't
• 6:26
  required,
• 6:27
  but
• 6:27
  as
• 6:28
  someone
• 6:28
  purchasing
• 6:29
  coaching,
• 6:29
  a
• 6:30
  lot
• 6:30
  of
• 6:30
  the
• 6:30
  time,
• 6:30
  that
• 6:30
  is
• 6:31
  something
• 6:31
  that
• 6:31
  people
• 6:32
  look
• 6:32
  for.
• 6:33
  Let's
• 6:33
  talk
• 6:34
  now
• 6:34
  about
• 6:34
  financial
• 6:35
  coaching.
• 6:36
  I
• 6:36
  have
• 6:36
  another
• 6:37
  client
• 6:37
  who
• 6:38
  I
• 6:38
  am
• 6:38
  desperate
• 6:39
  to
• 6:39
  help
• 6:39
  move
• 6:39
  into
• 6:40
  this
• 6:40
  type
• 6:41
  of
• 6:41
  coaching.
• 6:41
  She
• 6:42
  has
• 6:42
  been
• 6:42
  a
• 6:43
  finance
• 6:43
  director
• 6:44
  for
• 6:44
  years.
• 6:45
  And
• 6:45
  is
• 6:46
  really
• 6:46
  resisting
• 6:47
  niching
• 6:47
  down,
• 6:48
  despite
• 6:48
  the
• 6:48
  fact
• 6:49
  she
• 6:49
  absolutely
• 6:50
  loves
• 6:50
  this
• 6:51
  niche,
• 6:51
  but
• 6:52
  she
• 6:52
  is
• 6:52
  fortunately
• 6:53
  going
• 6:53
  on
• 6:53
  my
• 6:53
  yoga
• 6:53
  retreat.
• 6:54
  So
• 6:54
  I'm
• 6:54
  looking
• 6:55
  forward
• 6:55
  to
• 6:56
  discussing
• 6:57
  that
• 6:57
  when
• 6:57
  we
• 6:57
  are
• 6:57
  there.
• 6:58
  Because
• 6:59
  it's
• 6:59
  such
• 7:00
  a
• 7:00
  great
• 7:00
  niche
• 7:01
  in
• 7:01
  so
• 7:02
  many
• 7:02
  ways.
• 7:02
  So
• 7:03
  you
• 7:03
  can
• 7:03
  obviously
• 7:03
  niche
• 7:04
  into
• 7:04
  something
• 7:04
  like
• 7:05
  the
• 7:05
  money
• 7:05
  mindset
• 7:06
  which
• 7:07
  denise
• 7:07
  Duffield-Thomas
• 7:08
  does
• 7:08
  really
• 7:08
  well.
• 7:09
  But
• 7:10
  you
• 7:10
  can
• 7:10
  also
• 7:10
  niche
• 7:11
  into
• 7:12
  helping
• 7:13
  business
• 7:13
  owners
• 7:14
  with
• 7:14
  their
• 7:14
  finances.
• 7:15
  If
• 7:15
  that's
• 7:15
  something
• 7:16
  that
• 7:16
  you
• 7:16
  are
• 7:16
  happy
• 7:16
  to
• 7:17
  do.
• 7:18
  And
• 7:18
  balance
• 7:18
  that
• 7:19
  with
• 7:19
  the
• 7:19
  emotional
• 7:20
  side
• 7:20
  as
• 7:20
  well,
• 7:20
  because
• 7:21
  a
• 7:21
  lot
• 7:21
  of
• 7:22
  the
• 7:22
  time,
• 7:22
  it's
• 7:22
  not
• 7:23
  just
• 7:23
  about
• 7:23
  the
• 7:23
  numbers.
• 7:24
  People
• 7:24
  will
• 7:24
  avoid
• 7:25
  looking
• 7:25
  at
• 7:25
  the
• 7:25
  numbers
• 7:26
  because
• 7:26
  of
• 7:26
  the
• 7:27
  fears
• 7:27
  and
• 7:27
  all
• 7:27
  of
• 7:28
  those
• 7:28
  other
• 7:28
  things.
• 7:29
  So
• 7:29
  it's
• 7:29
  such
• 7:30
  a
• 7:30
  great
• 7:30
  niche.
• 7:31
  If
• 7:31
  you
• 7:31
  are
• 7:32
  happy
• 7:33
  to
• 7:33
  really
• 7:34
  dive
• 7:34
  into
• 7:34
  that,
• 7:35
  understand
• 7:35
  the
• 7:35
  numbers,
• 7:35
  but
• 7:36
  also
• 7:36
  understand
• 7:37
  the
• 7:37
  emotional
• 7:37
  side
• 7:38
  of
• 7:38
  things.
• 7:39
  Let's
• 7:39
  move
• 7:40
  on
• 7:40
  to
• 7:40
  career
• 7:40
  coaching
• 7:41
  niches.
• 7:41
  I
• 7:41
  have
• 7:42
  had
• 7:42
  lots
• 7:42
  of
• 7:42
  clients
• 7:43
  successful
• 7:43
  in
• 7:43
  this
• 7:44
  niche
• 7:44
  and
• 7:44
  I
• 7:44
  previously
• 7:45
  used
• 7:45
  to
• 7:45
  be
• 7:45
  a
• 7:45
  career
• 7:46
  coach
• 7:46
  so
• 7:47
  I
• 7:47
  know
• 7:47
  this
• 7:47
  niche
• 7:47
  well.
• 7:49
  What
• 7:49
  lots
• 7:49
  of
• 7:49
  my
• 7:50
  clients
• 7:50
  have
• 7:50
  been
• 7:50
  successful
• 7:51
  doing
• 7:51
  is
• 7:52
  figuring
• 7:53
  out
• 7:53
  what
• 7:53
  they
• 7:54
  want
• 7:54
  to
• 7:54
  do
• 7:54
  next
• 7:55
  in
• 7:55
  their
• 7:55
  career.
• 7:56
  So
• 7:56
  that
• 7:56
  kind
• 7:57
  of
• 7:57
  career
• 7:57
  transition
• 7:58
  phase.
• 7:59
  I've
• 7:59
  had
• 8:00
  a
• 8:00
  wonderful
• 8:00
  client,
• 8:00
  Natasha
• 8:01
  gain
• 8:02
  lots
• 8:02
  of
• 8:02
  clients
• 8:03
  in
• 8:03
  this
• 8:03
  niche
• 8:04
  to
• 8:04
  help
• 8:04
  them
• 8:05
  figure
• 8:05
  out
• 8:05
  their
• 8:05
  next
• 8:05
  move.
• 8:07
  There
• 8:07
  are
• 8:07
  also
• 8:07
  ways
• 8:08
  of
• 8:08
  going
• 8:08
  really
• 8:08
  specific
• 8:09
  in
• 8:09
  this
• 8:09
  niche.
• 8:10
  And
• 8:10
  lots
• 8:10
  of
• 8:11
  my
• 8:11
  clients
• 8:11
  have
• 8:11
  done
• 8:11
  this
• 8:12
  by
• 8:12
  choosing
• 8:13
  a
• 8:13
  specific
• 8:14
  industry
• 8:15
  that
• 8:15
  you
• 8:15
  want
• 8:15
  to
• 8:15
  help
• 8:16
  people
• 8:16
  change
• 8:16
  career
• 8:17
  with.
• 8:18
  Also
• 8:18
  in
• 8:19
  the
• 8:19
  career
• 8:19
  coaching
• 8:19
  niche,
• 8:20
  you
• 8:20
  can
• 8:20
  have
• 8:21
  gain
• 8:21
  a
• 8:22
  promotion.
• 8:23
  Or
• 8:23
  get
• 8:23
  a
• 8:23
  better
• 8:24
  paying
• 8:24
  job.
• 8:25
  That
• 8:26
  is
• 8:26
  something
• 8:26
  that
• 8:27
  most
• 8:27
  people
• 8:28
  want
• 8:28
  because
• 8:29
  we
• 8:29
  are
• 8:29
  all
• 8:30
  obsessed
• 8:30
  by
• 8:31
  climbing
• 8:31
  the
• 8:31
  ladder.
• 8:32
  So
• 8:32
  that
• 8:32
  is
• 8:33
  another
• 8:33
  angle
• 8:34
  you
• 8:34
  can
• 8:34
  use
• 8:34
  in
• 8:35
  career
• 8:35
  coaching.
• 8:36
  Let's
• 8:37
  talk
• 8:37
  about
• 8:37
  life
• 8:38
  coaching
• 8:38
  now,
• 8:38
  because
• 8:39
  this
• 8:39
  is
• 8:40
  what
• 8:40
  I
• 8:40
  find
• 8:40
  the
• 8:41
  trickiest
• 8:41
  niche
• 8:42
  to
• 8:42
  sell.
• 8:43
  Because
• 8:44
  despite
• 8:44
  the
• 8:44
  fact
• 8:44
  we
• 8:45
  all
• 8:45
  need
• 8:46
  every
• 8:46
  angle
• 8:47
  in
• 8:47
  our
• 8:47
  life
• 8:47
  sorting
• 8:48
  out.
• 8:49
  Most
• 8:49
  of
• 8:49
  the
• 8:49
  time
• 8:50
  we
• 8:50
  get
• 8:51
  one
• 8:52
  urgent
• 8:52
  problem
• 8:53
  that
• 8:53
  makes
• 8:54
  us
• 8:55
  purchase
• 8:55
  something
• 8:56
  or
• 8:56
  look
• 8:56
  into
• 8:57
  doing
• 8:57
  something.
• 8:58
  So
• 8:58
  maybe
• 8:59
  you
• 8:59
  are
• 8:59
  having
• 9:00
  difficulties
• 9:00
  in
• 9:01
  your
• 9:01
  marriage
• 9:02
  or
• 9:02
  relationship,
• 9:03
  and
• 9:03
  that's
• 9:03
  the
• 9:03
  kind
• 9:04
  of
• 9:04
  crux
• 9:05
  that
• 9:05
  makes
• 9:06
  you
• 9:06
  think
• 9:06
  I
• 9:06
  need
• 9:07
  to
• 9:07
  do
• 9:07
  something.
• 9:08
  But
• 9:08
  then
• 9:08
  at
• 9:08
  that
• 9:09
  point,
• 9:10
  You
• 9:10
  are
• 9:10
  looking
• 9:10
  for
• 9:10
  someone
• 9:11
  to
• 9:11
  help
• 9:11
  you
• 9:12
  with
• 9:12
  that
• 9:12
  particular
• 9:13
  problem
• 9:14
  rather
• 9:14
  than
• 9:14
  general
• 9:14
  life
• 9:15
  coaching.
• 9:16
  The
• 9:16
  same
• 9:16
  with
• 9:17
  someone
• 9:17
  helping
• 9:17
  you
• 9:18
  with
• 9:18
  your
• 9:18
  kids.
• 9:19
  Like
• 9:19
  there
• 9:20
  will
• 9:20
  be
• 9:20
  a
• 9:20
  crux
• 9:21
  point
• 9:21
  that
• 9:21
  helps
• 9:22
  you
• 9:22
  to
• 9:22
  think
• 9:22
  you
• 9:23
  know,
• 9:23
  my
• 9:23
  kids
• 9:24
  are
• 9:24
  leaving
• 9:24
  home
• 9:25
  and
• 9:25
  now
• 9:25
  I'm
• 9:25
  feeling
• 9:26
  really
• 9:26
  lost
• 9:26
  and
• 9:26
  I
• 9:26
  need
• 9:27
  to
• 9:27
  figure
• 9:27
  out
• 9:28
  what
• 9:28
  I'm
• 9:28
  going
• 9:28
  to
• 9:28
  do
• 9:28
  with
• 9:28
  my
• 9:28
  life.
• 9:29
  So
• 9:29
  that
• 9:29
  is
• 9:30
  a
• 9:30
  way,
• 9:30
  if
• 9:30
  you
• 9:30
  do
• 9:31
  want
• 9:31
  to
• 9:31
  do
• 9:31
  more
• 9:32
  general
• 9:32
  life
• 9:32
  coaching,
• 9:33
  you
• 9:33
  can
• 9:34
  think
• 9:34
  about
• 9:35
  a
• 9:35
  specific
• 9:36
  time
• 9:36
  in
• 9:36
  people's
• 9:37
  lives
• 9:37
  that
• 9:38
  they
• 9:38
  will
• 9:39
  seek
• 9:39
  out
• 9:39
  support.
• 9:41
  I
• 9:41
  guess
• 9:41
  what
• 9:41
  could
• 9:42
  also
• 9:42
  fall
• 9:42
  into
• 9:43
  the
• 9:43
  life
• 9:43
  coaching
• 9:43
  niche
• 9:44
  is
• 9:44
  overcoming
• 9:45
  an
• 9:45
  addiction.
• 9:46
  One
• 9:46
  of
• 9:46
  my
• 9:47
  clients,
• 9:47
  Chloe
• 9:48
  helps
• 9:48
  people
• 9:49
  to
• 9:49
  stop
• 9:49
  drinking.
• 9:50
  so
• 9:50
  helping
• 9:51
  people
• 9:51
  with
• 9:51
  a
• 9:52
  specific
• 9:53
  problem
• 9:54
  in
• 9:54
  their
• 9:54
  life.
• 9:55
  I
• 9:55
  think
• 9:56
  the
• 9:56
  more
• 9:56
  general
• 9:57
  one,
• 9:57
  like
• 9:57
  I
• 9:57
  talked
• 9:58
  about
• 9:58
  at
• 9:58
  the
• 9:58
  beginning
• 9:59
  of
• 9:59
  cultivating
• 9:59
  balance
• 10:00
  is
• 10:00
  really
• 10:01
  tricky.
• 10:02
  If
• 10:03
  you
• 10:03
  really
• 10:03
  do
• 10:03
  want
• 10:04
  to
• 10:04
  go
• 10:04
  into
• 10:04
  this,
• 10:04
  I
• 10:05
  would
• 10:05
  advise,
• 10:06
  picking
• 10:06
  that
• 10:06
  type
• 10:06
  of
• 10:07
  person,
• 10:07
  like
• 10:08
  entrepreneurs
• 10:09
  who
• 10:09
  need
• 10:09
  balance
• 10:10
  and
• 10:10
  need
• 10:10
  to
• 10:11
  connect
• 10:11
  back
• 10:12
  to
• 10:12
  their
• 10:12
  vision,
• 10:12
  why
• 10:13
  they
• 10:13
  doing
• 10:13
  this,
• 10:14
  that
• 10:14
  type
• 10:14
  of
• 10:14
  thing.
• 10:15
  So
• 10:16
  anything
• 10:16
  you
• 10:16
  can
• 10:16
  do
• 10:17
  to
• 10:17
  gain
• 10:17
  an
• 10:17
  extra
• 10:18
  edge
• 10:18
  especially
• 10:19
  in
• 10:19
  this
• 10:20
  general
• 10:20
  life
• 10:20
  coaching
• 10:21
  niche
• 10:21
  will
• 10:22
  really,
• 10:22
  really
• 10:22
  help
• 10:22
  you.
• 10:23
  Okay.
• 10:24
  The
• 10:24
  final
• 10:25
  one
• 10:25
  I
• 10:25
  will
• 10:25
  cover
• 10:25
  is
• 10:26
  relationship
• 10:26
  coaching.
• 10:27
  And
• 10:27
  this
• 10:28
  reminds
• 10:28
  me
• 10:28
  to
• 10:29
  tell
• 10:29
  you
• 10:30
  that
• 10:30
  people
• 10:30
  pay
• 10:31
  for
• 10:31
  health,
• 10:32
  wealth,
• 10:33
  and
• 10:33
  relationships.
• 10:34
  So
• 10:35
  think
• 10:35
  about
• 10:35
  how
• 10:36
  you
• 10:36
  can
• 10:36
  hook
• 10:37
  your
• 10:37
  particular
• 10:37
  niche
• 10:38
  into
• 10:39
  those
• 10:40
  buckets,
• 10:41
  health,
• 10:41
  wealth,
• 10:42
  or
• 10:43
  relationships.
• 10:44
  Generally
• 10:44
  wealth,
• 10:45
  and
• 10:45
  any
• 10:46
  return
• 10:46
  on
• 10:46
  investment
• 10:47
  you
• 10:47
  can,
• 10:47
  who
• 10:47
  can
• 10:48
  too
• 10:49
  is
• 10:49
  way
• 10:49
  easier
• 10:50
  to
• 10:50
  prioritize,
• 10:51
  but
• 10:51
  then
• 10:51
  there
• 10:52
  are
• 10:52
  also
• 10:52
  people
• 10:52
  that
• 10:53
  will
• 10:53
  pay
• 10:53
  for
• 10:54
  health
• 10:54
  and
• 10:55
  relationships.
• 10:56
  So
• 10:57
  in
• 10:57
  this
• 10:57
  relationship,
• 10:58
  coaching
• 10:58
  niche,
• 10:58
  you
• 10:58
  may
• 10:59
  want
• 10:59
  to
• 10:59
  help
• 10:59
  people
• 11:00
  improve
• 11:01
  their
• 11:01
  relationships
• 11:01
  with
• 11:02
  their
• 11:02
  partners,
• 11:03
  maybe
• 11:03
  with
• 11:04
  their
• 11:04
  children
• 11:05
  be
• 11:05
  a
• 11:05
  better
• 11:05
  parent.
• 11:07
  Maybe
• 11:07
  it
• 11:07
  is
• 11:07
  a
• 11:07
  dating
• 11:08
  coach
• 11:08
  to
• 11:09
  attract
• 11:10
  a
• 11:10
  great
• 11:10
  partner
• 11:11
  and
• 11:11
  what's
• 11:11
  holding
• 11:11
  them
• 11:11
  back.
• 11:13
  I'm
• 11:13
  hoping
• 11:13
  you
• 11:13
  are
• 11:13
  noticing
• 11:14
  the
• 11:14
  theme
• 11:14
  through
• 11:15
  reflecting
• 11:15
  on
• 11:16
  this
• 11:16
  podcast.
• 11:17
  That
• 11:18
  people
• 11:18
  pay
• 11:18
  for
• 11:19
  specific
• 11:20
  problems
• 11:20
  to
• 11:21
  be
• 11:21
  sorted
• 11:21
  out
• 11:22
  in
• 11:22
  their
• 11:22
  life.
• 11:23
  And
• 11:24
  that's
• 11:24
  a
• 11:24
  really
• 11:24
  tricky
• 11:25
  mindset
• 11:26
  shift
• 11:26
  for
• 11:27
  a
• 11:27
  coach
• 11:27
  when
• 11:28
  we
• 11:28
  learn,
• 11:28
  we
• 11:28
  can
• 11:28
  help
• 11:29
  everyone
• 11:29
  with
• 11:29
  anything.
• 11:30
  And
• 11:30
  we
• 11:30
  are
• 11:31
  so
• 11:31
  desperate
• 11:31
  to
• 11:32
  do
• 11:32
  this
• 11:32
  and
• 11:32
  use
• 11:33
  our
• 11:33
  amazing
• 11:33
  skills.
• 11:34
  But
• 11:35
  I
• 11:35
  think
• 11:35
  if
• 11:36
  you
• 11:36
  are
• 11:36
  struggling
• 11:36
  with
• 11:37
  this,
• 11:37
  please
• 11:38
  just
• 11:38
  think
• 11:39
  how
• 11:39
  much
• 11:40
  of
• 11:40
  a
• 11:40
  difference
• 11:40
  will
• 11:41
  you
• 11:41
  be
• 11:41
  able
• 11:41
  to
• 11:41
  make
• 11:42
  when
• 11:42
  you
• 11:43
  can
• 11:43
  actually
• 11:43
  help
• 11:44
  real
• 11:44
  people
• 11:45
  with
• 11:45
  real
• 11:45
  problems?
• 11:46
  And
• 11:46
  know
• 11:47
  that
• 11:47
  when
• 11:47
  they
• 11:47
  are
• 11:47
  in
• 11:48
  the
• 11:48
  front
• 11:48
  door,
• 11:49
  you
• 11:49
  will
• 11:49
  get
• 11:49
  to
• 11:49
  do
• 11:49
  all
• 11:50
  of
• 11:50
  the
• 11:50
  amazing
• 11:50
  work
• 11:51
  you
• 11:51
  love
• 11:52
  in
• 11:52
  the
• 11:52
  back
• 11:52
  door.
• 11:53
  Let
• 11:54
  me
• 11:54
  summarize
• 11:54
  where
• 11:55
  we
• 11:55
  went
• 11:55
  today.
• 11:56
  So
• 11:56
  I
• 11:56
  talked
• 11:56
  about
• 11:57
  some
• 11:57
  profitable
• 11:58
  coaching
• 11:58
  niches.
• 11:59
  Starting
• 12:00
  with
• 12:00
  business
• 12:00
  coaching.
• 12:01
  Moving
• 12:01
  on
• 12:02
  to
• 12:02
  executive
• 12:03
  and
• 12:03
  leadership
• 12:03
  coaching.
• 12:05
  Then
• 12:05
  I
• 12:05
  covered
• 12:06
  financial
• 12:06
  coaching.
• 12:07
  Career
• 12:08
  coaching.
• 12:09
  Life
• 12:09
  coaching.
• 12:10
  And
• 12:10
  relationship
• 12:11
  coaching.
• 12:12
  There
• 12:12
  are
• 12:13
  loads
• 12:13
  of
• 12:14
  other
• 12:14
  niches.
• 12:15
  This
• 12:15
  is
• 12:15
  not
• 12:16
  saying
• 12:16
  other
• 12:16
  niches
• 12:17
  aren't
• 12:17
  profitable.
• 12:18
  There's
• 12:18
  obviously
• 12:18
  health
• 12:19
  coaching,
• 12:19
  fitness
• 12:20
  coaching.
• 12:21
  Loads
• 12:21
  of
• 12:21
  things
• 12:22
  I
• 12:22
  have
• 12:22
  failed
• 12:22
  to
• 12:23
  mention
• 12:23
  here
• 12:23
  because
• 12:24
  we
• 12:24
  only
• 12:24
  have
• 12:25
  so
• 12:25
  much
• 12:25
  time
• 12:26
  but
• 12:26
  I
• 12:26
  hope
• 12:27
  what
• 12:27
  you
• 12:27
  have
• 12:27
  heard,
• 12:28
  gives
• 12:28
  you
• 12:29
  the
• 12:29
  inspiration
• 12:30
  to
• 12:30
  think
• 12:31
  about
• 12:31
  how
• 12:32
  you
• 12:32
  can
• 12:32
  help
• 12:32
  solve
• 12:33
  real
• 12:33
  problems
• 12:34
  with
• 12:34
  your
• 12:34
  coaching
• 12:35
  skills.
• 12:36
  If
• 12:36
  you
• 12:36
  want
• 12:37
  my
• 12:37
  help
• 12:37
  in
• 12:37
  doing
• 12:37
  this,
• 12:38
  this
• 12:38
  is
• 12:38
  what
• 12:38
  I
• 12:38
  do
• 12:39
  in
• 12:39
  my
• 12:40
  program.
• 12:40
  The
• 12:40
  business
• 12:40
  of
• 12:41
  coaching,
• 12:42
  because
• 12:42
  once
• 12:42
  you
• 12:42
  have
• 12:42
  your
• 12:43
  niche,
• 12:43
  you
• 12:44
  still
• 12:44
  need
• 12:44
  a
• 12:44
  really
• 12:45
  good
• 12:45
  offer
• 12:46
  and
• 12:46
  you
• 12:46
  still
• 12:46
  need
• 12:46
  to
• 12:46
  become
• 12:47
  an
• 12:47
  expert
• 12:48
  in
• 12:48
  your
• 12:48
  field
• 12:49
  and
• 12:49
  become
• 12:49
  an
• 12:50
  expert
• 12:50
  marketeer
• 12:51
  as
• 12:51
  well.
• 12:52
  That
• 12:52
  is
• 12:52
  a
• 12:52
  skill
• 12:53
  that
• 12:53
  needs
• 12:53
  to
• 12:54
  develop.
• 12:54
  It
• 12:54
  isn't
• 12:55
  just
• 12:55
  something
• 12:55
  that
• 12:56
  you
• 12:56
  should
• 12:56
  know.
• 12:56
  If
• 12:57
  you
• 12:57
  have
• 12:57
  never
• 12:58
  practiced
• 12:58
  marketing
• 12:59
  and
• 12:59
  these
• 13:00
  skills
• 13:00
  before.
• 13:01
  So
• 13:01
  do
• 13:01
  join
• 13:02
  us
• 13:02
  -you
• 13:02
  will
• 13:02
  find
• 13:03
  the
• 13:03
  link
• 13:03
  in
• 13:03
  the
• 13:03
  show
• 13:03
  notes
• 13:04
  to
• 13:04
  the
• 13:04
  business
• 13:04
  of
• 13:04
  coaching.
• 13:05
  Also,
• 13:06
  if
• 13:06
  you
• 13:06
  are
• 13:06
  listening
• 13:06
  to
• 13:06
  this
• 13:07
  episode
• 13:08
  on
• 13:08
  its
• 13:08
  release
• 13:08
  date
• 13:09
  of
• 13:09
  Thursday,
• 13:10
  the
• 13:10
  23rd
• 13:10
  of
• 13:11
  May
• 13:11
  tomorrow,
• 13:12
  the
• 13:12
  24th
• 13:12
  of
• 13:13
  May
• 13:13
  I'm
• 13:13
  doing
• 13:14
  a
• 13:14
  live
• 13:14
  workshop
• 13:15
  to
• 13:15
  help
• 13:16
  with
• 13:16
  many
• 13:16
  of
• 13:17
  these
• 13:17
  concepts
• 13:17
  to
• 13:18
  become
• 13:18
  an
• 13:18
  expert
• 13:19
  in
• 13:19
  your
• 13:19
  field.
• 13:20
  So
• 13:20
  you
• 13:20
  will
• 13:20
  find
• 13:21
  the
• 13:21
  link
• 13:21
  in
• 13:21
  the
• 13:21
  show
• 13:22
  notes
• 13:22
  for
• 13:22
  that.
• 13:23
  It's
• 13:23
  at
• 13:23
  10:00
• 13:23
  AM
• 13:24
  on
• 13:24
  Friday
• 13:25
  the
• 13:25
  24th
• 13:26
  of
• 13:26
  May.
• 13:27
  And
• 13:27
  like
• 13:28
  I
• 13:28
  say,
• 13:28
  at
• 13:28
  the
• 13:28
  end
• 13:28
  of
• 13:28
  every
• 13:29
  episode,
• 13:29
  trust
• 13:29
  yourself,
• 13:30
  believe
• 13:30
  in
• 13:31
  yourself
• 13:31
  and
• 13:31
  be
• 13:32
  the
• 13:32
  wise
• 13:32
  Gardner
• 13:33
  who
• 13:33
  keeps
• 13:33
  on
• 13:33
  watering
• 13:34
  the
• 13:34
  seed.
• 13:35
  Microphone (Samson Q2U Microphone): Thank
• 13:35
  Microphone (Samson Q2U Microphone): you
• 13:36
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• 13:36
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• 13:36
  Microphone (Samson Q2U Microphone): for
• 13:36
  Microphone (Samson Q2U Microphone): listening
• 13:37
  Microphone (Samson Q2U Microphone): to
• 13:37
  Microphone (Samson Q2U Microphone): this
• 13:37
  Microphone (Samson Q2U Microphone): episode
• 13:38
  Microphone (Samson Q2U Microphone): of
• 13:38
  Microphone (Samson Q2U Microphone): Women
• 13:38
  Microphone (Samson Q2U Microphone): in
• 13:38
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• 13:39
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• 13:39
  Microphone (Samson Q2U Microphone): Arena.
• 13:40
  Microphone (Samson Q2U Microphone): I
• 13:40
  Microphone (Samson Q2U Microphone): have
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• 13:40
  Microphone (Samson Q2U Microphone): mess
• 13:41
  Microphone (Samson Q2U Microphone): of
• 13:41
  Microphone (Samson Q2U Microphone): free
• 13:41
  Microphone (Samson Q2U Microphone): resources
• 13:42
  Microphone (Samson Q2U Microphone): on
• 13:42
  Microphone (Samson Q2U Microphone): my
• 13:43
  Microphone (Samson Q2U Microphone): website
• 13:44
  Microphone (Samson Q2U Microphone): joannalottcoaching.com.
• 13:46
  Microphone (Samson Q2U Microphone): That's
• 13:47
  Microphone (Samson Q2U Microphone): Joanna
• 13:47
  Microphone (Samson Q2U Microphone): with
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  Microphone (Samson Q2U Microphone): an
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  Microphone (Samson Q2U Microphone): A
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  Microphone (Samson Q2U Microphone): Lott
• 13:49
  Microphone (Samson Q2U Microphone): with
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  Microphone (Samson Q2U Microphone): two
• 13:49
  Microphone (Samson Q2U Microphone): T's.
• 13:50
  Microphone (Samson Q2U Microphone): joannalottcoaching.com.
• 13:52
  Microphone (Samson Q2U Microphone): And
• 13:53
  Microphone (Samson Q2U Microphone): I'll
• 13:53
  Microphone (Samson Q2U Microphone): also
• 13:53
  Microphone (Samson Q2U Microphone): put
• 13:54
  Microphone (Samson Q2U Microphone): links
• 13:54
  Microphone (Samson Q2U Microphone): in
• 13:54
  Microphone (Samson Q2U Microphone): the
• 13:54
  Microphone (Samson Q2U Microphone): show
• 13:54
  Microphone (Samson Q2U Microphone): notes.
• 13:56
  Microphone (Samson Q2U Microphone): Let
• 13:56
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• 13:56
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• 13:57
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• 13:57
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• 13:57
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• 13:57
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• 13:58
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• 13:58
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• 13:59
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• 13:59
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• 13:59
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• 13:59
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• 14:00
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• 14:00
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• 14:00
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• 14:01
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• 14:01
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• 14:01
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• 14:02
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• 14:02
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• 14:02
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• 14:02
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• 14:03
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• 14:03
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• 14:03
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• 14:03
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• 14:05
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• 14:05
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• 14:06
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• 14:06
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• 14:06
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• 14:07
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• 14:07
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• 14:08
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• 14:08
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• 14:08
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• 14:08
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• 14:09
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• 14:09
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• 14:09
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• 14:10
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• 14:10
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• 14:10
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• 14:11
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• 14:11
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• 14:12
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• 14:12
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• 14:12
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• 14:13
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• 14:13
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• 14:14
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• 14:14
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