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Porsche Club GB talks branding - Does the future lie in our heritage?
What happens when a club built on decades of heritage needs to look to the future?
In this episode of Between the Briefs, I’m joined by Oliver Craddock from Porsche Club GB. The only officially recognised Porsche club in the UK, the largest in Europe, and second only in the world.
Oliver’s story starts where so many great ones do: as a young boy, captivated by cars, but hooked on Porsche. We follow that passion from childhood fascination to having his own, becoming part of the club community, and eventually working for the club itself.
We get into the Porsche Club GB rebrand:
why it was…
The skinny
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