7 Habits of Winning Gyms – Habit 6

Most gyms don’t realize they’re making business decisions in the dark.

They’ll cut the agency.

Hire a new closer.

Pause the ads.

Raise prices.

Then lower prices.

Change offers…

All based on instinct – or worse, frustration – without knowing whether the actual problem is upstream, downstream, or even real.

But there’s one voice in your business that doesn’t panic or sugarcoat anything. Numbers. They show you exactly where things are breaking down.

Habit #6 in the 7 Habits of Winning Gyms series is about the importance of knowing the numbers. It’s why winning gyms don’t flinch when things go…

The skinny

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