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AAA Northeast Focuses on the Person, Not the Vehicle
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Rahul Chand is the Vice President of Membership Marketing at AAA Northeast, which serves 6.1 million members in Connecticut, Massachusetts, New Hampshire, New Jersey, New York, and Rhode Island.
Loyalty360 CEO Mark Johnson caught up with Chand to discuss the customer engagement efforts of AAA Northeast and other programs they are working on.
The skinny
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