Latest / The Leverage Podcast with Kevin Johnson
You Said Yes to One Patient. Now You Have to Treat 16 More Just to Break Even.
A discretionary discount may feel like a small decision in the moment, but the financial impact can spread across your schedule, your team, and your profitability far longer than most practice owners realize.
In this episode, Kevin Johnson explains why a $6,000 write-off does not simply reduce production by $6,000. Because the overhead associated with delivering the treatment still exists, the discount comes directly out of profit. At 75% overhead, recovering that lost profit requires $24,000 in additional production, or approximately 16 more patients at an average treatment value of $1,500…
The skinny
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