Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why 3 Months Without a Deal Isn't Always a Failure
Welcome back to part two of our three-part series on tackling poor sales performance. If you're an employee or salesperson struggling to hit your monthly targets, you're in the right place.
Today, we're continuing our case study with "Fresh Prince," (not his real name) who sells roofing sheets in Lagos. He's been worried because he hasn't closed a deal in three months, but as we explore in this episode, whether that's actually "bad" depends entirely on your sales cycle.
I break down how sales cycles vary wildly from five minutes for a Bluetooth keyboard to several weeks for a car, and…
The skinny
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