
MYB036: Your #1 Lead Generation Strategy
This week's key takeaway:
Your #1 lead generation strategy - with Ben Fewtrell and David Carlin
Episode intro:
Think about this stat: 80% of your revenue comes from 20% of your customers. If only business owners and managers kept this in mind, there wouldn't be so many bad lead-generation strategies that are a waste of time and money.
So much marketing is driven towards new business, but what about your existing customers? If you show them enough attention, they'll keep coming back. We've been doing this for years in our business - it really gets results. In this episode we'll tell you how we…
The skinny
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