Latest / FWRD: An EasyCare Podcast
The Future of Fixed Ops with Russell Hill from Fixed Ops Marketing
In this episode of FWRD, Corey Smith sits down with Russell Hill, Co-Founder and Managing Partner of Fixed Ops Marketing, to discuss why dealership websites have become the new digital showroom for fixed operations.
With more than 40 years in the automotive industry, Russell shares insights on how the service customer journey has shifted online and why many dealership websites still fail to meet modern expectations. Nearly 30% of dealership website visitors are looking for service information, yet many encounter outdated content, poor navigation, or limited transparency around pricing.
Corey…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.