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Targeted Ads, Fair Lending Risk: Why Lenders Should Plan for Today’s and Tomorrow's CFPB
In this episode of The Consumer Finance Podcast, host Chris Willis is joined by Stephen Hayes, co-managing partner of Relman Colfax, to discuss targeted digital advertising, an unsettled area of fair lending. They examine where nonmortgage lenders stand today and under a future administration, the drift of ad models into underwriting and pricing, lessons from Fair Housing Act cases and settlements, and the potential application of disparate impact to ad delivery. They also cover the Consumer Financial Protection Bureau's (CFPB) 2026 Reg B revisions limiting discouragement and guidance for…
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