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339: An Inside Look at Oracle’s Account-Based Strategy w/ Steve Watt and Kelvin Gee

Ready for an account-based strategy treat? This week I'm so excited to have another #TakeoverTuesday guest but on Thursdays for the next few weeks with Steve Watt. In this episode, he interviewed Kelvin Gee, Sr. Director of Modern Marketing Business Transformation.

With a title like that, you know this interview is going to be packed with insights into revolutionary account-based strategy and tactics.

Kelvin talks about accentuating your strengths, and hiding your weaknesses with your account-based strategy. (And, we even got him to share some of his tech stack secrets with us!)

The skinny

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