Latest / Brand Formula: An F1 Marketing Podcast
Dutch GP || What Sprint?, Driver Dynamics, & Fifty-Five's Failure
We are Brand Formula: An F1 Marketing Podcast. Mordecai is back and Elyssa is boarding a plane, so we are calling up our reserve driver. Hooriya Hussain, marketing and comms extraordinaire, joins for episode eighteen. And she is fully qualified, having trained as a flag marshal at the Losail track as a teenager, repped Volkswagen Audi Middle East, and worked the Qatar Motor Show. She didn't just find Formula One. She was on the track before she knew what was happening.
Zandvoort gave us a wet start, Max in the gravel in front of his own Orange Army, the Hulk avoiding it by a millisecond in…
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