Latest / The Operator | Healthcare Business / The Most Expensive Meeting in Healthcare Is Probably Useless
Transcript
- 0:01All right, this one feels personal.
- 0:03Most healthcare organizations have an all
- 0:06hands meeting.
- 0:07I've been to one, you've been to one.
- 0:09The CEO comes on, smiling,
- 0:11gives an update.
- 0:12The CFO comes in, spreadsheets and graphs,
- 0:15gives numbers.
- 0:17And then a few carefully selected
- 0:18questions get answered.
- 0:20Hopefully.
- 0:21Then everybody logs off and claps.
- 0:23The leadership calls it communication
- 0:25because you say it's done.
- 0:27But on the operator,
- 0:28the latest article makes a pretty
- 0:29uncomfortable argument.
- 0:31The all hands has the largest audience in
- 0:35the company,
- 0:36but maybe often produces the least
- 0:38learning.
- 0:39Because when leadership spends an hour
- 0:41talking and five minutes listening,
- 0:44the platform, everybody else,
- 0:46learns almost nothing about itself.
- 0:48So...
- 0:49Larry, let's start there.
- 0:51How'd the all hands become a broadcast
- 0:55instead of a conversation?
- 0:56More one way and less two way.
- 1:01Over time.
- 1:02It didn't happen in one bad decision.
- 1:05And that's the thing people probably get
- 1:07wrong.
- 1:07I mean,
- 1:07nobody ever stands up in a meeting and
- 1:09says, you know,
- 1:10let's make this quarters all hands safer
- 1:13and more boring, right?
- 1:14What they say is let's make it more
- 1:16focused, more polished, more on message,
- 1:18more on point.
- 1:20And every one of those words is the
- 1:21same word, just wearing a different suit,
- 1:24right?
- 1:25So it happens sort of one safe decision
- 1:28at a time.
- 1:28The gravitational pull is toward a real
- 1:31curated, professionalized version,
- 1:34when that's exactly what you don't want on
- 1:36these kind of meetings,
- 1:37pre-screened questions,
- 1:40slightly less likely to surface the real
- 1:43hard questions if they're pre-screened.
- 1:45I mean, people are scared of them, right?
- 1:48And none of those feels like sort of
- 1:49corruption in the moment.
- 1:52Each one is responsible again over time.
- 1:55But within about, I don't know,
- 1:56a couple of years, a few quarters,
- 1:58the meeting that's supposed to be the
- 1:59platform's most open conversation has
- 2:03become quarterly press conference.
- 2:04And the best analogy is like during COVID,
- 2:08Many companies went to daily, weekly,
- 2:10multiple times a week,
- 2:12all hands on deck type meetings.
- 2:14And they were very transparent and
- 2:17vulnerable.
- 2:18And then when we sort of went back
- 2:21to doing them quarterly, it changed.
- 2:25And that's not just a health care problem.
- 2:26It's a gravity problem.
- 2:28I mean, look at Google.
- 2:29They invented the meeting, TGIF.
- 2:31Fifty percent of it was live Q&A.
- 2:34you know you could ask anything and google
- 2:36couldn't keep it alive and if they
- 2:38couldn't who could right so the company
- 2:41you know they built the model and yet
- 2:43they had the gravitational pull and so the
- 2:45average multi-site you know healthcare or
- 2:48dental platform is not going to resist it
- 2:51you know just by accident
- 2:53But the exact moment it tips is
- 2:55identifiable.
- 2:56It's the prep meeting where somebody says,
- 2:58why don't we just collect the questions
- 3:00ahead of time so we can be ready?
- 3:03This happened in our Q&A meeting the other
- 3:05day.
- 3:06We didn't allocate enough time.
- 3:08and by the time we got to q
- 3:10a we had gone through the powerpoint deck
- 3:13and it was very very frustrating for me
- 3:15and i'm like you know okay so i
- 3:17put the meeting through my you know ai
- 3:19generator to tell me what went wrong in
- 3:20all hands and you know here i am
- 3:22trying to preach it but it's so easy
- 3:24to default into an incorrect way of doing
- 3:27the meeting and and that's what i'm that's
- 3:29why i'm writing about these
- 3:31Will you start this article off on your
- 3:34Substack, the operator,
- 3:35from the other side of the spectrum,
- 3:37from the other side of the camera,
- 3:38from the viewing angle,
- 3:40in the perspective of a dental hygienist,
- 3:42sitting through one of these meetings,
- 3:45hearing the numbers, all the updates,
- 3:47all the growth,
- 3:48while she's or he doing something,
- 3:51doing the actual work or charting or doing
- 3:52some other things,
- 3:54but they're hearing none of the answers
- 3:57she actually cares about.
- 3:59Why is that the right place to start?
- 4:04yeah so um the entire failure you know
- 4:09the open you know the all hands-on is
- 4:13really invisible to the ceo um or this
- 4:17you know executive team but it's
- 4:19completely obvious for those that are in
- 4:21operatory four if you're a dental
- 4:23hygienist for example or in the clinic if
- 4:26you're a technician or a physical
- 4:27therapist
- 4:28You know, from the stage, the CEO,
- 4:31we think it's a triumph,
- 4:32but that eight hundred people attended at
- 4:35the meeting ended at a time that the
- 4:37slides look professional.
- 4:39Every dashboard says it worked.
- 4:40But from the operatory,
- 4:42from the PT clinic,
- 4:44they see a meeting that answered exactly
- 4:47one or, you know,
- 4:49they answered none of the questions that
- 4:50they really walked into the room with.
- 4:52And oftentimes what you find is the people
- 4:53that attend these meetings are your folks
- 4:55in your back office,
- 4:56not the people who you really want to
- 4:58hear,
- 4:58which those are your frontline clinicians.
- 5:02And so they just stopped attending because
- 5:03they feel it's a waste of time.
- 5:06And when we take attendance,
- 5:07we look at numbers,
- 5:08but not the people on the front lines.
- 5:11So every instinctively,
- 5:12every operator reads the company from the
- 5:14top down,
- 5:15but the whole argument of this series,
- 5:17the entire basis is the truth lives on
- 5:20the floor.
- 5:21If you can't feel the meeting from the
- 5:23operatory, from the clinic,
- 5:25from the back room of seeing a patient,
- 5:28you can't fix it in the boardroom.
- 5:31And you'll keep optimizing the things that
- 5:33most people have tuned out on.
- 5:37And notice that the two questions that the
- 5:41hygienist, for example, wants to know,
- 5:43her pay and a person she cares about,
- 5:46such as her coworker or best friend,
- 5:49the people that people actually talk about
- 5:51at work, compensation and colleagues,
- 5:53right?
- 5:53That's what people talk about at work.
- 5:55Never,
- 5:56ever do any of them make it to
- 5:58one of the slides in your deck,
- 5:59and they should.
- 6:00And so you have to be intentional about,
- 6:03you know,
- 6:03I want to start out this meeting by
- 6:04talking about this clinician and that
- 6:06clinician.
- 6:07That's what you should be talking about,
- 6:08not your volumes and not your EBITDA,
- 6:11right?
- 6:12So we build, you know,
- 6:13an hour or half hour long meeting about
- 6:15the company and systematically leave out
- 6:17the only two subjects that everybody who's
- 6:19on the front floor wants to talk about,
- 6:21their compensation, their benefits,
- 6:23and their coworkers.
- 6:24I've been at large enough organizations.
- 6:25Someone asks that question.
- 6:27They quietly get shushed out of the room.
- 7:09I've been at organizations that you're
- 7:11describing where if someone from the
- 7:13audience,
- 7:13if the hygienist or the physical therapist
- 7:16were to ask questions about colleagues or
- 7:17compensation,
- 7:20I've seen this happen.
- 7:21You get a polite answer, non-answer.
- 7:23Then that question is moved on.
- 7:25We move quickly on.
- 7:26And then in the background,
- 7:27there's find out who that was,
- 7:29who their manager is.
- 7:30We got to have a talk with them.
- 7:31So the people in the audience understand
- 7:34after very, very quickly, like you said,
- 7:36faster than the leadership team,
- 7:38what this is and what this isn't.
- 7:41So you wrote that at all hands is
- 7:43actually supposed to be the moment when
- 7:45the platform talks to itself and
- 7:48So what's the all hands goal?
- 7:50How do you know if you've succeeded?
- 7:51Because eight to eight hundred people,
- 7:53you know,
- 7:54attending is not it should not be the
- 7:55goal.
- 7:56Cannot be the goal.
- 7:57Correct.
- 7:58It is the one venue in the entire
- 8:00operating meeting stack,
- 8:02as I've been calling it,
- 8:03where the floor meets the leadership at
- 8:05scale, at volume,
- 8:07at ubiquity with everybody participating.
- 8:10Think about how information normally moves
- 8:13in a hierarchy or a platform.
- 8:15It's filtered, right?
- 8:16It goes up through the site leads,
- 8:18through the regionals,
- 8:19through kind of whatever clinical
- 8:21hierarchy you have, the clinic director,
- 8:23team manager, etc.
- 8:24and every layer sands the edges off.
- 8:26By the time it reaches the top,
- 8:28it's a summary of a summary of a
- 8:30summary.
- 8:31The all hands is the one moment
- 8:33that filtering is supposed to be removed.
- 8:37Eight hundred people get an honest look at
- 8:39the people running the company and those
- 8:41people get an honest look back.
- 8:42So counterintuitively,
- 8:44the more professional that you look,
- 8:46unless you act that way,
- 8:48twenty four seven,
- 8:48I don't know anybody that does,
- 8:50the more disingenuous you're going to come
- 8:53off.
- 8:53And when it works,
- 8:55when you show vulnerability,
- 8:57when you answer questions honestly and
- 9:00admit you don't know things,
- 9:02it's the single highest leverage hour that
- 9:04you've spent on your operating calendar.
- 9:06I'm speaking from a CEO or an operator
- 9:08perspective.
- 9:09There's no other moment where the entire
- 9:11nervous system over the organization is
- 9:14assembled at one place and at one time.
- 9:17When it doesn't work,
- 9:19It's the most expensive meeting you can
- 9:22ever imagine.
- 9:24Because you're spending an hour,
- 9:26the whole platform's attention,
- 9:28which is the scarcest resource that you
- 9:31own.
- 9:31It's the only thing you produce is a,
- 9:34if the only thing you produce is a
- 9:35CEO or CFO update,
- 9:37everyone could read that in an email in
- 9:40about four minutes.
- 9:41Or the way I like to communicate those
- 9:43things is by Loom or video.
- 9:45So they don't have to read anything.
- 9:47If they could have listened to a
- 9:49two-minute video of me,
- 9:52that should not be what I have in
- 9:54the all-hands meeting, right?
- 9:56And I tell operators,
- 9:58this is the one-hour quarter you can feel
- 9:59the whole body at once.
- 10:02Most of them used to take the body's
- 10:04temperature with a slide deck and never
- 10:07actually touch anything.
- 10:08the patient.
- 10:09Yeah.
- 10:10And so you have to think of it.
- 10:12These are clinicians working on patients.
- 10:14You have to be management working with
- 10:17your clinicians and you have to think more
- 10:20in a clinical realm than in a
- 10:22professionalized business sense.
- 10:26Yep.
- 10:26You brought in cost as well.
- 10:28I was I was taught early, you know,
- 10:30I needed permission at one of my jobs
- 10:32to spend more than a thousand dollars,
- 10:34but I didn't need any permission to waste
- 10:36twenty five people's time.
- 10:37for an hour.
- 10:38When you start looking platform wide,
- 10:40eight hundred people's time for one hour,
- 10:42everything stops.
- 10:43Nothing's being produced.
- 10:44It's an opportunity for waste or success
- 10:47or connection.
- 10:48So that was one of the strongest lines
- 10:49I thought in the article.
- 10:51The platform learned nothing about itself.
- 10:53So how can eight hundred employees attend
- 10:57a meeting and the organization just
- 10:58doesn't learn anything?
- 11:02Yeah, I mean, you know, there's math here,
- 11:04right?
- 11:04Eight hundred people times an hour of
- 11:06salary equals one big expense.
- 11:09Yeah.
- 11:09And in some ways it's actually worse than
- 11:12that framing.
- 11:13It's not just an hour of salary.
- 11:14It's an hour of the entire platform's
- 11:16attention and attention and trust.
- 11:19And it's more expensive than payroll
- 11:21because you can't get it back and you
- 11:23can't stockpile it.
- 11:25Here's how you produce nothing with it.
- 11:27You design the meeting to flow in one
- 11:28direction.
- 11:29Slides go out, nothing comes back.
- 11:31And an organization only learns something
- 11:33when information travels up.
- 11:35When a question gets asked that leadership
- 11:36didn't already know the answer to.
- 11:38That's the entire mechanism.
- 11:40That's the learning.
- 11:42And now look at what pre-screened Q&A
- 11:44does.
- 11:45The question about compensation gets,
- 11:47well,
- 11:47we annually do a compensation survey and
- 11:50we look at the market and everything is
- 11:53vetted to be comfortably answered,
- 11:56which means it was vetted to contain
- 11:58nothing leadership didn't already know.
- 12:00So by design,
- 12:02nothing crosses from the floor to the top.
- 12:04You've engineered their learning out of
- 12:06the meeting.
- 12:07and you've kept the attendance.
- 12:08Eight hundred people showed up.
- 12:10Participation could have even been a
- 12:12hundred percent.
- 12:13Learning was zero.
- 12:15And the CEO measures the thing by
- 12:17attendance and runtime.
- 12:18The two numbers that have absolutely
- 12:20nothing to do with whether anybody
- 12:22actually learned anything.
- 12:24It's a green dashboard,
- 12:25but a dead meeting.
- 12:26Now, what some organizations do,
- 12:28it's very difficult for a multi-site
- 12:30provider because you can do it at lunch,
- 12:31but people have clinic during lunch.
- 12:33You can do it early.
- 12:33It's going to eliminate some.
- 12:35You can do it after hours.
- 12:36Some people want to be paid for it.
- 12:38If you're going to invest that much money,
- 12:40you want participation,
- 12:41but you want active participation,
- 12:43not eyeballs.
- 12:44You're not streaming video.
- 12:46You're streaming across exchanged in a
- 12:51conversation.
- 12:52And that's what the all-hands meeting
- 12:53should be called.
- 12:54It should be an all-hands conversation.
- 12:57You identify three potential failures.
- 13:01This is what people like.
- 13:02This felt a little like, you know,
- 13:04pick your poison.
- 13:05EBITDA theater, the pre-screened Q&A,
- 13:08which you've mentioned a couple times,
- 13:10and then audience mismatch,
- 13:12either clinical operations and mashing the
- 13:13two.
- 13:14Which one's doing the most damage in
- 13:17healthcare today,
- 13:18or is it sort of just a little
- 13:19bit of all three?
- 13:21Yeah.
- 13:22So the way I think about it,
- 13:23EBITDA theater is the most common and
- 13:24that's ridiculous because your folks don't
- 13:26even know what EBITDA means.
- 13:28And most of the people on executive teams
- 13:29don't really know what EBITDA means.
- 13:31The audience mismatch is probably sort of
- 13:34the most structural,
- 13:34but the one that's the most damage in
- 13:36my opinion is the pre-screen Q&A.
- 13:39It does the most damage.
- 13:41And let me be sort of precise,
- 13:43which is sort of the whole point of
- 13:44the article.
- 13:45I rank these by what they cost you.
- 13:47EBITDA theater costs you attention.
- 13:49You bore them.
- 13:50You bore them with same-store comp.
- 13:53You bore them with phrases that have never
- 13:56been spoken between clinicians in the
- 13:58history of the company, right?
- 14:00The audience mismatch causes you
- 14:02relevance.
- 14:03You try to serve operators and clinicians
- 14:06together in one shapeless agenda,
- 14:09and they end up serving sort of neither.
- 14:10But the pre-screening costs you belief,
- 14:14right?
- 14:15Okay, audience is damaging,
- 14:19the mismatch costs you attention,
- 14:22the pre-screen costs you belief and trust,
- 14:25because when you stage a question,
- 14:27you answer that,
- 14:28it's effectively a press conference.
- 14:31The floor is not full,
- 14:32they know exactly what they just watched,
- 14:34and it teaches them that something is
- 14:36permanent,
- 14:37that this venue has been engineered
- 14:39to prevent a real exchanges.
- 14:41It also does a damage from what I've
- 14:43talked about before,
- 14:44which is psychological safety.
- 14:46Is this a place where I am safe
- 14:48bringing things up?
- 14:50And when you get pre-screened answers,
- 14:53the feedback you get is no,
- 14:55I'm asking a question,
- 14:56I'm at a press conference,
- 14:57I'm not seeing vulnerability,
- 14:59I'm not seeing trust,
- 15:00all I'm seeing is pre-screening.
- 15:03And it's boring and you don't recover from
- 15:06that.
- 15:08Irrelevance,
- 15:09you can fix over time in a segmentation.
- 15:12Cynicism, you do not get back.
- 15:14Lack of trust, you do not get back.
- 15:15Psychological safety is too hard to build.
- 15:18And once the floor decides that the
- 15:19meeting isn't real, it's inauthentic,
- 15:21they stop bringing you anything.
- 15:23It's not an all-hands meeting anymore.
- 15:27It just isn't.
- 15:28And so you've trained the whole
- 15:29organization to really stop talking to
- 15:31you.
- 15:32That's the most expensive outcome on the
- 15:34list.
- 15:35Yeah.
- 15:35Well, you stuck on that for a while,
- 15:36that pre-screened Q&A section.
- 15:40You basically argued like you just did
- 15:42there.
- 15:42Many organizations have created that
- 15:43appearance of openness while carefully
- 15:46preventing anything uncomfortable
- 15:48happening.
- 15:48And it has that negative effect.
- 15:52That feels like it's even worse than
- 15:54having no Q&A at all.
- 15:55We can get to that mathematical formula,
- 15:57which you actually say there is at least
- 15:59a guideline of.
- 16:00So why is this fake one, fake Q,
- 16:03pre-screened Q&A worse than having nothing
- 16:06at all?
- 16:07Yeah, and Jimmy,
- 16:08you've been on the comp side,
- 16:09so you already know where the room gets
- 16:11built and where it's framed.
- 16:13It's just deceiving, right?
- 16:17And you're trying to protect the principal
- 16:19here.
- 16:20You're trying to protect the CEO and the
- 16:21executive team.
- 16:23And you want to make sure that everybody's
- 16:24not blindsided.
- 16:26Everyone in the room thinks they're doing
- 16:27their job, and they are.
- 16:29But here's why it's worse than nothing.
- 16:31No Q&A...
- 16:33is just an omission.
- 16:35There's no Q&A.
- 16:36Everybody knows there's no Q&A.
- 16:38Nobody's pretending otherwise.
- 16:39It's honest by just being present.
- 16:42The pre-screened Q&A manufactured
- 16:46appearance of openness,
- 16:48specifically engineered to prevent the
- 16:50openness that it's advertising.
- 16:52Okay,
- 16:52so one thing is not having any Q&A.
- 16:53That's just an omission.
- 16:54Pre-screened is actual damage.
- 16:56It's the absence of something.
- 16:58It's counterfeit.
- 17:00The tell is in one sentence.
- 17:02The CEO never says, he never says,
- 17:04I don't know.
- 17:04He never says that's a fair criticism.
- 17:06He said, I hadn't thought about that way.
- 17:08He's never shown any sense of
- 17:10vulnerability.
- 17:11That's not a conversation.
- 17:15It's man reading.
- 17:17a room and responding to a curated input
- 17:20stream.
- 17:20And the part that's unfair to the comms
- 17:23team, to folks like you,
- 17:24is that nobody in that prep room is
- 17:26assigned to represent the floor,
- 17:28to represent the commission.
- 17:29Everybody's representing the CEO.
- 17:32They're kowtowing to the CEO.
- 17:33So, of course,
- 17:35the meeting comes out optimized for one
- 17:37person in a building of about eight
- 17:39hundred.
- 17:41Yep.
- 17:42One thing I kept thinking when I was
- 17:44reading this,
- 17:44I jotted this down was
- 17:47What do leaders actually want?
- 17:49If everyone's just there to support the
- 17:51CEO from the production side,
- 17:54what do leaders actually want?
- 17:56What are they looking for?
- 17:57Do they want feedback or do they want
- 18:00confirmation?
- 18:01Because your article suggests those two
- 18:03things are very different things.
- 18:08No, it's great.
- 18:09I think what they really want, Jimmy,
- 18:11is honesty.
- 18:13They want, most want really, you know,
- 18:16confirmation.
- 18:17A few want, you know,
- 18:18a few people just want airtime, right?
- 18:20And generally, you know,
- 18:22there's those that want feedback.
- 18:24And the beautiful thing is that you can
- 18:25tell which one you're dealing with inside.
- 18:28You know,
- 18:29I would say within about the first ninety
- 18:30seconds of a real Q&A, you know,
- 18:33but watch what happens when a hard
- 18:35question lands.
- 18:36And I've been in this seat before.
- 18:38The leader who wants feedback leans in.
- 18:41They get visibly curious or interested,
- 18:44you know,
- 18:44because a real question is the most useful
- 18:47thing that can that's happened all hour.
- 18:49So it's exciting.
- 18:50And the leader who wants confirmation gets
- 18:52defensive.
- 18:53Or worse, they demur.
- 18:55Or my favorite is they say, well,
- 18:57I'll flip that over to HR.
- 18:58I'll flip that over to our general legal
- 19:00leader.
- 19:01Or one of the lines that you like,
- 19:02but we'll talk about it offline.
- 19:04Yeah, we'll talk about it offline.
- 19:06I mean,
- 19:06the question I put to operators is simple,
- 19:08and it also makes them squirm.
- 19:11When's the last time somebody changed your
- 19:14mind in a meeting?
- 19:16It's a mentoring question I ask.
- 19:18When did you admit that the data that
- 19:21you were feeling or seeing, inculcating,
- 19:26conflicted with what people were telling
- 19:29you and you literally changed your mind?
- 19:32If you can't relate to a specific
- 19:34instance,
- 19:35you haven't run into the very
- 19:37conversations as a leader that you should
- 19:39be having with your folks.
- 19:40What you're running is broadcast.
- 19:42You're running spin.
- 19:44And you've been making mistaking the
- 19:46silence in the room for agreement and
- 19:48consensus when it's actually people who've
- 19:51just checked out.
- 19:52They've just stopped trying.
- 19:55Yep.
- 19:57Yeah.
- 19:58You proposed a pretty radical idea for
- 20:01healthcare companies anyway.
- 20:03Take live questions.
- 20:06Don't screen them.
- 20:07Let the audience sort of upvote them and
- 20:10answer them in real time.
- 20:11What the floor is actually thinking about.
- 20:14Why are so leadership teams in twenty
- 20:17twenty six so uncomfortable with that?
- 20:19And then what is that discomfort?
- 20:21Actually, that feels like a data point.
- 20:23What does that tell us?
- 20:25Yeah, it's interesting.
- 20:26I've been at real meetings where they do
- 20:28that.
- 20:28They have all these questions and they
- 20:30vote on the questions through all these
- 20:31various tools that you've seen that all of
- 20:33the meeting software have.
- 20:37but the discomfort's the single most
- 20:39honest point in the entire exercise.
- 20:44I want to say that even harder that
- 20:46in the article,
- 20:46if your leadership team is uncomfortable
- 20:48taking live on screen question,
- 20:50that discomfort is information.
- 20:53And here's the part that people miss.
- 20:55The audience also gets uncomfortable too.
- 20:58You're not the only one with something at
- 20:59stake in there.
- 21:00You've been in meetings where somebody
- 21:01asks a question, you're just, you know,
- 21:04You're getting all uncomfortable in your
- 21:06own seat too.
- 21:08And the leadership is uncomfortable
- 21:10because live questions remove the one
- 21:12thing that the entire meeting was
- 21:14organized to protect,
- 21:16controlling the narrative,
- 21:18controlling the spin.
- 21:19You cannot pre-write the answer to a
- 21:21question that you haven't seen.
- 21:23And for a leader who's used to a
- 21:25scripted room,
- 21:26that loss of control feels like free fall.
- 21:29When that loss of control,
- 21:31you have to normalize.
- 21:32And normalizing discomfort is a saying
- 21:34that I love.
- 21:36to say in our company.
- 21:37But to turn around and win the discomfort,
- 21:41it should feel useful because fear has a
- 21:44shape.
- 21:44And there are three or four specific
- 21:47questions, by the way,
- 21:47that you're hoping nobody stands up and
- 21:50asks.
- 21:51And here's the move I give every operator.
- 21:54It's the most important thing in this
- 21:55entire episode, Jimmy.
- 21:56The next time your comms team wants you
- 21:58to prescreen, let them.
- 22:01but make them tell you which specific
- 22:03questions they're screening out.
- 22:05Don't argue with them.
- 22:06Just write the list down.
- 22:08That list is your real agenda.
- 22:11Those are the conversations your platform
- 22:13really needs to have and has been
- 22:15avoiding.
- 22:16The discomfort was never reason to skip
- 22:18the live Q&A.
- 22:19It's the map to really the meetings that
- 22:22you should be trying to run all along.
- 22:24Yeah.
- 22:24Yeah.
- 22:24Show me what you're scared of.
- 22:25Show me what you're avoiding.
- 22:26And I'll tell you what we should lead
- 22:28with right out of the gate.
- 22:30And that should be the intro.
- 22:32Here are the things we are going to
- 22:33talk about.
- 22:33And if the audience doesn't lean in,
- 22:35you got the wrong group of people or
- 22:36you're avoiding the real problem.
- 22:40You end the article on your Substack with
- 22:42a line that I loved.
- 22:43Ending sixty one seconds early was never
- 22:47the achievement.
- 22:47Eight hundred people out of eight hundred
- 22:49and sixteen attended is not a goal.
- 22:52It was the sound of a room with
- 22:53nothing left to say to each other.
- 22:56So if a CEO or a director or
- 22:59someone who's on the.
- 23:00camera side looking into the camera for
- 23:02meetings like this right now and listening
- 23:04wanted to met what wanted one measure to
- 23:07determine whether they're all hands is
- 23:08working or not what's a you know for
- 23:11their language what's a KPI I think it's
- 23:15what I would call the Q&A ratio one
- 23:17number
- 23:18And you can calculate it very easily.
- 23:20Take your last all four hands meetings,
- 23:23add up the minutes leadership spent
- 23:25talking,
- 23:25then add up the minutes of the real
- 23:27live Q&A.
- 23:28And the real is doing a lot of
- 23:30work in that sense.
- 23:30It means unscreened questions answered in
- 23:33the moment with the CEO occasionally
- 23:35saying, man, I don't know.
- 23:36I haven't thought about that.
- 23:38That's a fair criticism.
- 23:39That's a perspective that I hadn't thought
- 23:41of.
- 23:42Then divide the second number by the
- 23:44first.
- 23:45Google, by the way,
- 23:46their original target was fifty five.
- 23:47Two to one, yeah.
- 23:49Yeah, Slido,
- 23:50which is another organization across
- 23:52companies,
- 23:52recommends at least twenty percent.
- 23:54The health care platforms I watch run it
- 23:56closer to five percent.
- 23:58Under ten percent,
- 23:59you're running a press conference and a
- 24:00broadcast and you're controlling the story
- 24:02and you've got spin control.
- 24:04But just to be honest, you know,
- 24:05if that's the case of what you're going
- 24:06to do and you're going to do prescreen
- 24:08questions, don't take any questions.
- 24:09Just call it quarterly update.
- 24:11Another one,
- 24:12it's just not an all hands meeting.
- 24:14If you're under five percent,
- 24:16It's probably because your floor stopped
- 24:17asking questions because, you know,
- 24:19they've stopped expecting the same old
- 24:21answers.
- 24:22And on the line that you quoted,
- 24:23ending sixty one seconds early was never
- 24:25the achievement.
- 24:26The executive mentions it with pride
- 24:28because they think they finished early.
- 24:30They think that signals discipline and
- 24:32efficiency and respect for everyone's
- 24:34time.
- 24:35Oh, that line where they say,
- 24:38we'll give you that sixty one seconds back
- 24:40in your day.
- 24:41Man, if anything needs to disappear,
- 24:43it's that.
- 24:44No, that's exactly right.
- 24:46And here is the interesting thing is it
- 24:50goes to the basics of efficiency versus
- 24:52effectiveness.
- 24:54With efficiency, be a systems thinker.
- 24:57With effectiveness, be a people thinker.
- 25:00In all hands is meant to be an
- 25:02effectiveness meeting,
- 25:04which means time should not be
- 25:06constrained.
- 25:07The best all hands meetings run eleven
- 25:11minutes or so longer because the questions
- 25:13wouldn't stop and the CEO refused to cut
- 25:16them off and said, look,
- 25:17I'll be here as long as there are
- 25:18questions.
- 25:19I can remember this during the COVID days,
- 25:21man.
- 25:21It just was
- 25:22I remember getting over a hundred
- 25:24questions during one of the COVID
- 25:25meetings,
- 25:25and they were tough and painful and
- 25:27vulnerable.
- 25:28And we made the decision way back then
- 25:31that we weren't going to lay anybody off,
- 25:32or if we were going to balance the
- 25:34part-time with whatever dollars we were
- 25:37going to get,
- 25:37because at that time we weren't able to
- 25:39take the dollars because we had some PE
- 25:42investment.
- 25:44And man, we didn't lose anything.
- 25:45We didn't have shortages and those kind of
- 25:47things.
- 25:48We just kept everybody together.
- 25:49And I think it was because in those
- 25:51meetings,
- 25:51we just tried to make everybody feel
- 25:52secure.
- 25:53And if we didn't know something,
- 25:54we didn't know it.
- 25:55Who knew what the heck the next stage
- 25:58was in COVID after the first week,
- 25:59after the second week?
- 26:01And by the way,
- 26:01nobody thought about bragging that I'm
- 26:03giving time back to you, right?
- 26:05Nobody cared that the meeting went long.
- 26:08They were just too busy talking and
- 26:09engaging with what you were saying.
- 26:12You also had something,
- 26:13I don't have the exact quote,
- 26:16pay attention to your last four all hands
- 26:18meetings,
- 26:18the questions that were asked but not
- 26:20answered.
- 26:21If they keep showing up, that's a trend.
- 26:24And if they're not, if the audience,
- 26:25the floor is continually asking and you're
- 26:29uncomfortable answering,
- 26:31that's a good thing for now.
- 26:33But once they stop asking,
- 26:34that's the real loss.
- 26:36No, that's right.
- 26:37Avoidance is not a good strategy in
- 26:39business.
- 26:41You know, problems, as I like to say,
- 26:42grow in weeds.
- 26:44Your job as an operator is to get
- 26:46as much water away so that the weeds
- 26:49drown out.
- 26:50And that should be intuitive in those that
- 26:52are in health care,
- 26:53because do we ever say to a patient
- 26:56who comes in complaining about their
- 26:58problem, do we ever say to them,
- 26:59don't ever bring me a problem unless you
- 27:01can bring me a solution?
- 27:04We are paid to help with solutions by
- 27:07having conversations that are meaningful
- 27:09and that create psychological safety.
- 27:11And the more you can be proactive about
- 27:15addressing uncomfortable conversations,
- 27:17the better as an organization you are and
- 27:20the more you'll grow and the more you'll
- 27:22trust you'll have.
- 27:23And the conversion for that will be KPIs
- 27:25like retention.
- 27:26Yeah.
- 27:27You want to give a forward tease?
- 27:29This was the end of the meetings series,
- 27:31right?
- 27:32What's on the chopping block next or
- 27:34what's been bothering you?
- 27:35We have one more.
- 27:37We have the audit.
- 27:39So the sixth article will be on how
- 27:41to audit the meeting stack with checklists
- 27:45and other things.
- 27:46And so it's just kind of a summary
- 27:47article, if you will.
- 27:48But I'll tell you what's been on my
- 27:50mind, Jimmy,
- 27:50and that's those companies that recruit by
- 27:52saying they have mentoring programs.
- 27:54Ah, yes.
- 27:55So we're going to talk about mentoring and
- 27:58retention and turnover.
- 28:00And it's interesting what the data and the
- 28:02research say about all of this.
- 28:05And I think, again,
- 28:06it's this whole idea we use words to
- 28:08recruit mentoring.
- 28:10Then they get on and ninety to one
- 28:12hundred and twenty days later, you know,
- 28:14where's this so-called mentoring that I
- 28:16had?
- 28:17And so that's been on my mind a
- 28:18bit lately as well.
- 28:20buyer beware,
- 28:21the words that we use to get someone
- 28:23to show up,
- 28:24but where's that thing when we want them
- 28:26to stick around?
- 28:27I'm going to give you one more,
- 28:29by the way, Jim.
- 28:30The other thing that's been on my mind
- 28:31is
- 28:33What we have seen in the economy the
- 28:34last several weeks is there has been in
- 28:37health care a slowdown in new patients.
- 28:39And, you know,
- 28:42I'm not saying this in a specific sense,
- 28:44but in a universal sense,
- 28:46less new patients are accessing dental and
- 28:48health care services and physical therapy
- 28:50services.
- 28:51Part of that is copay.
- 28:52Part of it is probably the economy, right?
- 28:53When you're paying more money for
- 28:56gasoline, you have other kind of things.
- 28:58And so then everybody looks at their
- 28:59marketing department,
- 29:00says they're not doing their job.
- 29:02And so, yeah.
- 29:03I've got a whole series I'm looking at
- 29:05on how marketing is your company's
- 29:07responsibility or is it the clinician's
- 29:09responsibility?
- 29:10yes there's an element of both but the
- 29:12real healthcare practitioners the real
- 29:15dental professionals assume the
- 29:17responsibility of building their practice
- 29:19their practice and they assume it by
- 29:22referrals that reveal not by gimmicks and
- 29:27lead generation and purchasing and more
- 29:29google ads but by conversations and care
- 29:33and consistency
- 29:36you know, clinical excellence,
- 29:38customer service,
- 29:39care and compassion excellence.
- 29:41Those will reveal referrals that you don't
- 29:44even ever have to ask for.
- 29:46right well subscribe to the uh the sub
- 29:48stack the operator for how much larry how
- 29:50much does it cost to subscribe to the
- 29:51sub stack zero it's free uh this month
- 29:55uh fifty percent off of that as well
- 29:57if you subscribe yes uh most leaders think
- 30:00you're a friend if you're a perfect a
- 30:02lot of a lot think the uh the
- 30:04all hands exists to communicate
- 30:06information larry would argue it exists to
- 30:08gather information just as much as it does
- 30:11to communicate it
- 30:12Because when leadership spends an hour
- 30:14talking and five minutes listening,
- 30:16as grandma said,
- 30:17you got two ears and one mouth.
- 30:19Use them proportionately.
- 30:21The platform learns almost nothing about
- 30:23itself unless you listen.
- 30:25Your grandmother is a smart lady, Jimmy.
- 30:27Yeah, she's quick.
- 30:28If today's conversation made you rethink
- 30:31how your organization is communicating and
- 30:33made you a little uncomfortable...
- 30:34Good.
- 30:35That's sort of the point.
- 30:36Subscribe to that operator on Substack.
- 30:38Until next time, keep operating.
- 30:40Larry, thanks for the time.
- 30:42Thank you.