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Latest / Property Profits Real Estate Podcast

What Makes Google Ads Work for RE Investors in 2026 with Dan Barrett

Google Ads may look familiar on the surface, but Dan Barrett says the game underneath has changed.

Keywords and clever ad copy matter less than many investors think. The bigger opportunity is giving Google better data about which leads are actually worth pursuing.

Expanded Description

Dan Barrett works with real estate investors through AdWords Nerds, with most of his clients focused on motivated sellers.

He explains how Google Ads has moved from a world of manual bidding and detailed keyword control into a system driven much more by algorithms. Instead of spending most of the time adjusting…

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