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Seriously, Don’t Enter the U.S. Without Testing the Playbook | Todd Jenkins, VP Revenue at Codility
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A seasoned British sales leader walks into his first U.S. meeting. No deck. No slides. Just ready to have a conversation. The buyer’s response?
“Where’s your deck? You came unprepared.”
In this episode of Seriously Don’t Do That, Dan Griffith sits down with Todd Jenkins, VP of Revenue at Codility, to break down what EMEA founders consistently get wrong about the U.S. market and what it actually takes to build a repeatable go-to-market motion from abroad.
Todd was Employee #4 at Stack Overflow in Europe. He’s helped two UK-headquartered companies build and rebuild U.S…
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