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Amazon at 25: The Celebration Sellers Didn’t Ask For — Plus Walmart’s New Rules, AI Discovery, and the Coming “Goods Recession”
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Amazon turns 25 — and the sellers who built it have thoughts. In this week’s Selling on Giants – eCommerce News & Updates, Mr. Will breaks down Amazon’s self-congratulatory milestone and the growing gap between the company’s narrative and the seller reality. From rising fees to shrinking margins, it’s the anniversary party with mixed reviews.
We also cover the biggest shifts shaping marketplace strategy as we close out 2025:
Amazon’s 25-Year Milestone – Two and a half trillion dollars in sales and two million jobs created, but sellers question who’s really benefiting.
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