E.360: BOHĒME Is Reinventing The Luxury Category of Candles
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In this Fragrance Friday special we sat down with the founder of BOHĒME, Sadaf Kherani as the discussion brings up the need for the candle niche of fragrance to differentiate between craftsmanship and luxury vs everything else in the category. Sadaf’s brand is a beautiful testament to the global Woman consumer who enjoys scents that remind her of the beautiful scents from all of her most beloved travels and international experiences with fragrance and memory. BOHĒME is truly in a category of its own as it evokes the senses to reimagine not only memories, but…
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