Katie Hunt | Search Engine Optimization vs Conversion Rate Optimization
On this mini episode, Katie Hunt reiterates something Brice McBeth of Reap marketing talked about on Episode 62 of Proof to Product — the difference between search engine optimization and conversion rate optimization. Here's what we learned from Brice: Search engine optimization is driving traffic to your website. Conversion Rate Optimization is getting people on your website to take action & buy. Brice shares a lot of great ideas and strategies in episode 62, if you haven't listened yet I highly recommend it. There's so much more to dive into here, so Brice and I will be hosting a free…
The skinny
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