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298: Beef Demand Is Surging and Nobody Really Cares What It Costs with John Campbell

Beef prices are at record highs—but demand isn’t slowing down. In this episode, John Campbell shares his take on what’s really driving beef demand right now and why consumers are still choosing beef despite the cost. From changing nutrition trends to the “Traeger effect” and shifting consumer preferences, this conversation breaks down why beef may be entering a new era of demand—and what that means for producers moving forward.

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