Why Everyone Loves Alpha Direct | Beyond the Trailhead Podcast Ep. 40
In this episode of Beyond the Trailhead, I sit down with Joe La Pointe, founder of FarPointe Outdoor Gear, a small cottage gear company based on the Oregon coast making ultralight fleece, sunwear, camp pants, socks, hats, and trail-focused apparel.
Joe started FarPointe in 2021 after getting into Alpha Direct fabric and making his first small batch of beanies on a tiny sewing machine. He sold those early pieces on Reddit, started taking custom orders, and eventually grew the business from his garage into a full in-house production shop with a small team in Newport, Oregon.
We also dive into…
The skinny
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