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The New Rules of Product Launches in the AI Era | Wayne Townsend
Product can ship in a month now. Sales and marketing are the new bottleneck.
Wayne Townsend, Chief Product Officer at Data Axle, is rebuilding a 50-year-old data company in real time. Less than a year into the seat, he’s moving it from shipping data files to delivering answers through natural language, APIs, MCP and AI agents. Before this, he was CEO of ClickSquared and ran a $600M martech practice at Epsilon.
His argument: AI made building cheap. Anything you sell that isn’t differentiated is about to get commoditized, and the real expense of a launch has moved to sales and marketing.
You’ll…
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