Latest / smj: school marketing journal
063: Jay Goulart - Big Philanthropy
Jay Goulart, founder of Big Philanthropy, speaks to us about how to solicit major gifts for your school by following a specific formula and the importance of getting comfortable with having these conversations as a Head. He takes us through "the art of the ask" and the three important components that every Head should know. Jay enlightens us with his model of not only creating a donor, but retaining a donor.
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The skinny
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