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Promo Perspectives: Band Merch Deep Dive
The live entertainment industry is booming, and promotional products distributors have a massive opportunity to profit from this growth. In this episode of Promo Perspectives, we take a deep dive into the $14 billion band merchandise industry.
Hosted by SAGE's Gabe Gotay, a musician himself, this podcast explores the history of band merch, from Elvis Presley's "I Love Elvis" buttons to the Grateful Dead's iconic t-shirts and Taylor Swift's Eras Tour. We break down the stats and explore why band merchandise is not just a side hustle, but a crucial revenue stream for artists.
In this episode…
The skinny
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