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S5Ep12: Meet The Young Lions Headed to Cannes
The first Cannes Sessions episode of That’s What I Call Marketing is here and we kick off the series by interviewing three Irish IAPI Young Lions winner teams heading to Cannes: Darragh Spain and Fardosa Flanagan (Young Marketer, 123.ie/Intact Insurance), Ciara and Niamh (Film, Droga5), and Emily and Rhea (Digital, Omnicom Media). They discuss why they entered, how they tackled the 48-hour brief, research and insight methods, time management, prototyping and AI tools for film, adapting to an older target audience, presentation pressure, reactions to winning, and how they’re preparing for…
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