Ep 80: Finding Hidden Revenue in Your Closed Lost Pipeline
What if your next big win is already sitting in your CRM?
In this episode of Revenue Rewired, Jay Feitlinger and Sarah Shepard dig into closed lost, the pipeline stage where deals quietly go to be forgotten. Jay shares how reviewing hundreds of closed lost deals in a client's HubSpot account showed roughly 70% were lost to timing, which reshaped their entire budget plan. If you lead mid-market sales or revenue operations, you'll learn why one closed lost stage protects your data, how lead scoring surfaces hidden opportunities, and how a small pilot can restart conversations with buyers who…
The skinny
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