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Your Goals Are Garbage: A CEO-Level Strategy for Private Practice Optometry | E287
Your Goals Are Garbage: A CEO-Level Strategy for Private Practice Optometry | E287
Highlights from this episode:
Your Goals Are Garbage: A CEO-Level Strategy for Private Practice Optometry (00:38)
Closing Thought: The problem with hard workers (27:59)
In this week's episode, I’m calling it like it is: your goals for 2026 are probably garbage. And it’s not because goals are bad, it’s because they don't have a strategy. I walk through what it really means to think like the CEO of your optometry practice, why systems beat checklists every time, and how cherry-picking shiny ideas like dry eye…
The skinny
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