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MYB043: Designing your Core Values

This week's key takeaway:

Designing your core values - with Ben Fewtrell and David Carlin

Episode intro:

Core values are much more than just management-speak. They define the 'why' of what your business is doing.

You might be thinking, "I'm just a small business, why do I need this?" Firstly, every business started as a small business! Secondly, you should listen to Ben and David… they'll help you find your 'why'.

In this week's episode you will learn:

How to keep your core values fresh

How to avoid complacency

The difference between beliefs and values

How to find your mission

Whether your…

The skinny

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