166: Embracing 'Lazy Marketing' for Business Growth with Guest Donna Dube
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In this episode of Imperfect Marketing, host Kendra Corman is joined by Donna Dube, a certified director of operations and business growth strategist. Donna discusses her journey from resisting marketing to embracing it, and how she found a system that aligns with her as an "operator" and a self-proclaimed "lazy marketer."
Key points covered in this episode:
- Overcoming the challenges of integrating marketing into a business that doesn't naturally lean towards marketing strategies.
- Donna’s concept of 'lazy marketing' - a system of implementing one marketing strategy at a…
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