Latest / The Galaxy of Marketing

Marketing and public opinion
Do haters’ opinions matter? Apparently they think so, but what about the real data?
In this episode, Olga K., a marketing major, will give you an express course about the relationships of marketing and public opinion, based on the book of the father of propaganda and public - Edward Bernays’.
Tricky questions, unusual examples and a bit of the author’s unhinged personality are all present to teach you how the real marketing works.
Ready to move on?
The skinny
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