SEO 101: Increasing Your Website's Discoverability | Lauren Gaggioli, SEO + Content Strategist
This week, Erica and Cassie chat with SEO and Content Strategist Lauren Gaggioli. In this episode, Lauren shares how to conduct effective keyword research to determine queries that your brand can rank for and provides her best tips to help you create clear website content that actually converts. If you've been looking to crack the code on discoverability for your brand, this episode is for you - and be ready to take notes!
Here's a peek at what we cover in this episode:
[00:03:56] - Lauren gives us a look at her background in theater and teaching, from tutoring full time to launching…
The skinny
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