Free to Paid - The Spectrum of Marketing

Gym Business Coach Podcast · Feb 21, 2023 · 27m

There are some gym owners out there who still think that there is some kind of magic marketing hook or photo that will bring them all these high-quality clients, and they'll end up making a lot of money.

That's the wrong way to think about it. We are well past that type of homerun marketing that worked many years ago.

These types of marketing campaigns might lead to a high volume of leads but not the quality you might be looking for.

You'd rather have a lower but higher-quality lead flow with a higher purchasing intent.

How do you ensure this?

Tim and Randy reveal how you can take the…