Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint / The Entrepreneur's Shield: Frameworks, Fitness, and Fortitude Against Stress

Transcript

The Entrepreneur's Shield: Frameworks, Fitness, and Fortitude Against Stress · Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

0:00
Hello and welcome to the show. Taking today's recording at my
0:04
desk, so hopefully there shouldn't be too many
0:06
interruptions. My neighbor is still doing
0:08
renovations on his house. So you know, you know, all that
0:11
banging and clicking and clanging, you know, that's where
0:15
all that noise is coming from. Now, if you're looking for a
0:18
good business education, that is the focus of this podcast.
0:22
So don't worry if you're just discovering the show, don't
0:25
worry. This is not a podcast about my
0:26
life. And you know what my neighbors
0:28
are up to. And if by the time we are done,
0:31
you find any useful from all the stuff we talk about here, then
0:33
please share, promote and talk about the podcast so that your
0:36
friends and family members in Nigeria and abroad can benefit
0:39
from the questions that we tackle.
0:41
They can do that by subscribing on Spotify, YouTube, Apple or
0:45
any player of their choice. And if you in particular, dear
0:49
listener, have any sales and marketing questions, then bring
0:52
them to me. You can call, you can SMS, you
0:54
can WhatsApp me on 0806466 2140. Now today on the show, I'm also
1:05
going to be going over something that came up on the radio when a
1:09
caller from Massacre called in. Massacre is a place in Abuja,
1:15
Abuja, Nigeria. That's for those of you who are
1:16
not Nigerian listening to the show.
1:18
And funny enough, back when I was in school in back when I was
1:23
in, I think was Greg's, I think I was in Greggs at the time.
1:27
Massacre actually used to be, you know, a like a cold word for
1:32
like massacre. Like if I need to brush
1:34
somebody, we say let's go and massacre, you know that guy.
1:37
So anyway, I'm not condoning violence in any way.
1:40
I'm just, and they don't mind me.
1:42
I don't know how I got here anyway.
1:44
So somebody on the radio show called in and this was in the
1:47
month of April. It was on the 1st, 1st of April
1:50
2025. So this was you don't pass like
1:53
one month when this happened and the person's question was how to
1:57
deal with stress and how to deal with breaking down in business
2:02
because business can be stressful.
2:06
It can be very, very stressful. And especially for people who
2:11
get into it. You know, you'll start the level
2:13
of one man show, you know, that kind of thing.
2:15
It it can gnaw on you, it can grate on you.
2:20
So I did my best to answer the question, to tackle it the best
2:24
way that I can from a sales and business development
2:27
perspective. But ultimately I had to tell the
2:30
guy to call back one hour later. Because funny enough, after my
2:35
own show on Radio Maria, the next show actually is the mental
2:38
health show, where you have a mental health professional who
2:41
has been trained on all these sorts of things.
2:44
And he actually is the kind of guy that people should go to.
2:48
And I've listened to his show is quite good.
2:51
You know, people reach out because you know, whether it's
2:54
marital issues or issues with kids in laws, finances,
2:59
business. So shows like that are they,
3:02
they come in very, very handy. So if you're listening to this
3:05
podcast right now, you are dealing with stress, you're
3:07
dealing with breaking down. No problem.
3:09
I'll give you a few pointers, but remember, I'm giving you
3:12
pointers from a sales and business development
3:13
perspective. I am not professionally trained
3:16
when it comes to mental health things, so that is a caveat that
3:23
I always give here on the podcast.
3:24
So take what I say and apply it. Yes, it is good practice, but
3:28
also you should be looking for somebody who is professionally
3:32
trained on these sorts of things so that they can guide you well
3:37
and give you good advice and be able to assess everything in a
3:41
holistic manner because, you know, as a human being, we're a
3:44
component. You know what the sum total of
3:46
all kinds of things. So like take me for instance,
3:49
you know, I'm a sum total of how is business going?
3:51
Is business going good? What about the podcast?
3:53
Is the podcast going good? My relationship with mom, See,
3:56
how's that one going? Have I gotten over my daddy
3:58
issues? My relationship with my kids?
4:00
How's that going? My relationship with my wife,
4:03
how's that going? My relationship with the family
4:05
in general, the community in general, my neighbors, you know,
4:08
where sum total of all these kinds of things.
4:11
So I'm going to talk with this only from a sales and business
4:15
development perspective. But you need somebody who's
4:16
going to sit you down and have that conversation of OK, yes,
4:20
you're stressed out in business, but you know you will not have
4:23
all that conversation, the family conversation, the
4:25
spiritual conversation, the financial conversation, maybe
4:28
even the health and fitness conversation, you know, all
4:31
those conversations. So bottom line, what I'm saying
4:33
guys, yes, listen to this, but go and look for a mental health
4:37
professional. I spoke to someone last week.
4:41
I was giving her guidance on, I think it actually was on content
4:45
management. So I know content management,
4:47
content marketing, content production.
4:49
And this was last week. And then this sort of thing came
4:53
up and I had to tell her that look, you know what, you're
4:56
based in Lagos, This is the part of town where you are next to
4:59
you. There's a General Hospital in
5:01
general hospitals in Nigeria. I can verify that we have mental
5:04
health professionals that are on staff.
5:07
I told her my own experience about when I had to go in and
5:10
see someone that you know, that was because Rd. safety.
5:13
They forced me to go in and see someone because I made an legal
5:16
U-turn. And because of that they said
5:18
I'm mad. I mean can't imagine these Rd.
5:19
safety people, you know, all of them just bastards just looking
5:22
for how to collect money. So because of that they said I
5:25
had to go and see a mental health professional.
5:27
I mean that day I was like, you know what Cobo, I'm not giving
5:30
you, I'm not giving people anything.
5:31
I'll go through the official process and the official process
5:34
unfortunately was that you had to pay a fee of a fine of 25,000
5:37
an hour. Then you also had to pay to see
5:39
a mental health professional. In fact, my whole day was
5:42
wasted. You know, now I understand why
5:45
whenever Rd. Safety or Armak or anybody just
5:47
catch the driver, the driver will just, you know, drop maybe
5:50
like 10K or something because to be honest, it's a lot.
5:53
Yes, I'm not saying you should break the law, I'm just saying
5:56
that from a, what would I say time mitigation perspective, you
6:00
know, it seems to make a lot of sense.
6:01
I look okay, these people are here.
6:02
Give them 5K, give them 10K, let them go sort themselves out Me,
6:06
let me be on my way anyway, where was I?
6:10
So that's when I learned that we now have mental health
6:12
professionals in our health institutions here in Niger.
6:16
So the place that I went to was next to the cathedral, next to
6:20
the pro cathedral in Abuja. I think that's either Area 8 or
6:24
Area 10. But yes, so I saw a mental
6:28
health professional there and they certified that I was not
6:32
insane. And, you know, I also got to
6:34
discourse, you know, one or two personal issues because, you
6:38
know, I'm curious. So I discussed one or two
6:41
personal issues and then I was on my way.
6:42
And so I can say confidently that wherever you are, if you're
6:48
in Abuja, if you're on pH, if you're in Lagos, if you're in
6:51
Makuti, if you're in whatever that government hospital that is
6:55
close to you, the one that people used to call General
6:57
Hospital, I'm told that now they're not called General
7:00
Hospitals anymore because I was describing the place to someone.
7:03
I told the person General Hospital, the person didn't know
7:05
what I was saying. And then mom, she told me that
7:07
look, stop calling the General Hospital that yes, it was
7:10
General Hospital when you are a baby, but you're not a baby
7:13
anymore, they now call them something else.
7:15
So the place that formerly was called General Hospital in the
7:19
city close to you, if you are based in Nigeria, go to that
7:23
place, go out, register, go and get a card.
7:27
There are mental health professionals on staff and you
7:30
can talk to them if you are dealing with severe issues,
7:34
stress, breaking down, mental health, depression, everything.
7:39
OK, now let me get straight into the question, how to deal with
7:42
stress, how to deal with breaking down?
7:44
Now, this is the way that I tackled it.
7:46
You will be stressed and you will break down if you do not
7:51
have adequate business frameworks for dealing with
7:54
things. So if you're one of these people
7:56
who wakes up, especially if you're a one man gang or one
7:58
woman gang, if you're the person who wakes up and you're
8:01
freestyle, you will be stressed and you will break down.
8:05
I'm telling you, the standard is basic.
8:08
You can't avoid it. If you're freestyling, you will
8:11
burn out, you will have stress. Just take it whether you like it
8:15
or not. It's just what it is.
8:17
So the number one way to make sure that you don't break down,
8:23
that stress won't kill you is you come up with simple business
8:27
frameworks. You need a sales framework.
8:30
When you have a sales framework, you're able to better deal with
8:34
financial pressures. If you have a sales framework,
8:38
when you wake up in the morning, there's a plan.
8:41
Who am I going to talk to? What will I say?
8:43
Who else should I reach out to next?
8:45
Who are the people I should be paying attention to?
8:47
Where am I supposed to go? Who am I supposed to be seeing?
8:50
You can see that if you have a well thought out selling
8:53
framework and sales framework when you wake up every day, the
8:56
question is already answered before you within onset.
9:00
All you have to do is just decide.
9:02
Let me follow the plan. That reduces some of the level
9:06
of stress and some of the level of thinking that you're going
9:09
through every day. You don't have a sales plan.
9:11
You're waking up every day and you're freestyling.
9:15
How would you break down, man? It's stressful.
9:19
Selling in itself is stressful enough.
9:20
You now want to give me the added pressure of I wake up
9:22
every day and I'll now start thinking who should I be seeing?
9:25
Where should I go? Of course you will breakdown.
9:28
So make things easy for yourself.
9:30
Come up with a selling framework, come up with a sales
9:32
framework. That's the whole point of this
9:34
podcast and that's the whole point of other people, other
9:37
Nigerians who are creating this kind of content.
9:40
Listen, don't just listen and say insightful, ground breaking
9:43
wise. Those are some of the stuff that
9:44
people tell me and I appreciate it when people reach out and
9:47
say, I appreciate the wisdom on your podcast.
9:49
I like that, makes my head swell.
9:52
But I don't just say insightful wisdom.
9:55
Take one thing, apply. So by the time you finish
9:59
listening to this podcast, there's not enough meat, there's
10:02
not enough flesh for you to come up with your own selling
10:03
framework. Go on ChatGPT and put it in
10:06
there. I'm a Nigerian business person.
10:09
When I deal in car spare parts, I would like to come up with a
10:14
selling framework to lessen the amount of mental health, the
10:18
amount of stress that I'm going through in my business on a
10:21
day-to-day basis. What are good tips that you can
10:24
come up with for designing a selling framework and then hit
10:29
send. I'm telling you that GBT or
10:35
Google Gemini or Clawed or whatever will give you some
10:40
useful tips. Some things will make sense.
10:43
Apply them. The one that don't make sense,
10:45
discard. And The thing is, by applying
10:48
that one small thing, you are at least making one more step in
10:51
the right direction. You're better off today than you
10:54
were yesterday. So look for a way.
10:57
You don't have to come and pay me money, but look for a way.
11:02
Begin the design. Start designing your own selling
11:05
framework. It will reduce financial
11:08
pressures, especially since, you know, the more you become
11:12
proactive about selling and the more you become intentional
11:17
about selling, the greater your results become over time.
11:21
So you will find that you come up with these frameworks 234
11:24
months down the line. Financial pressures, you know,
11:27
good a top down, small, small, small.
11:30
It will improve your life. Come up with the sales and the
11:33
selling framework. And then on the day-to-day, it
11:35
reduces all the mental load. Like in my own case, I didn't
11:39
have to think this morning, what podcast episode am I going to
11:42
record? Because I have a content
11:44
calendar. Everything is already laid out
11:47
tomorrow. I don't have to think.
11:48
It's a matter of wake up and execute.
11:51
That's on the content side. The same thing on the sales
11:53
side. The people that I'm supposed to
11:55
call today, it's already laid out.
11:57
It's already on the calendar. All I have to do is just open
12:00
calendar and continue. So the small, small mental
12:05
stresses on a daily, I've cut them down because I have
12:09
frameworks for stuff. Content production, I have a
12:12
framework. Selling, I have a framework, OK,
12:16
Physical health, I don't have a framework.
12:18
So that's the reason why I'm fat, as you know, HELL right now
12:23
anyway, I'll get to that later on.
12:25
So number one, business framework, make sure you have a
12:27
sales and selling framework then #2 people management.
12:31
People management is also a lot of stress.
12:34
For those of you that have gone beyond one man gang or one woman
12:37
gang. You know, you have a driver, you
12:39
have somebody who has a shop. You know, I have clients that
12:43
are dealing with these sorts of issues though.
12:45
How far you did shop? No, I'm still on the road.
12:49
So who is in the shop? Maybe Cami.
12:51
You know alcohol. Cami.
12:51
Cami. How far you did shop?
12:53
No, I just woke up Sir. I'm in traffic.
12:55
So who's in the shop? Maybe Chukudi.
12:57
Then you call Chukudi? Chukudi.
12:59
How far are you in the shop? Oh no, my uncles, aunties,
13:04
younger sisters, wife's brother is sick so I'm taking him to the
13:07
hospital. So who then is in the shop?
13:09
Nobody. You don't have to start rushing
13:11
down to the shop yourself. So you see all these people
13:13
management issues. And by the way, this is a real
13:15
life scenario, you know, of course, I added some extra, you
13:19
know, just to make it, you understand, to dramatize it.
13:23
But this is something that happens at least like 2-3 weeks
13:28
ago, I can verify that this kind of thing was happening.
13:31
You wake up, you think you have a business going, you want to
13:34
reconcile one or two things from the shop.
13:36
You call somebody, this person is not in the shop.
13:38
That person is not in the shop. Who the hell is in the shop?
13:40
So people management, serious, serious issues.
13:44
Who is in the shop? Who is supposed to do what?
13:46
Where are we supposed to meet this deadline?
13:48
Who's responsible for this? When were we supposed to get
13:51
back to this client? Has this person done this
13:52
delivery? So people management, serious
13:56
stress, interpersonal relationships, team dynamics,
14:00
all these sorts of things. Serious stress, you need to have
14:04
a framework for dealing with these sorts of things.
14:07
Now, I'm not a business management consultant because
14:10
these are the sorts of things that business manage management
14:12
pros will be able to help you solve.
14:16
What is your SOP? What is your standard operating
14:18
procedure? What are your human resources
14:22
procedures? When do you do when people is
14:23
late? When people are late?
14:26
What do you do in cases of discipline or indiscipline?
14:31
You know, what is your org chart, Who is responsible for
14:34
what? How do timelines flow?
14:36
These are the sorts of things that business management
14:41
professionals will help you solve.
14:43
So apart from listening to podcasts like mine that are
14:46
dedicated to sales and marketing, also look for other
14:50
podcasts like that and start downloading, start listening.
14:54
Unfortunately, unfortunately, unfortunately, to be honest, I
14:57
haven't come up. I haven't come across a home
15:00
grown Nigerian one that deals with these sorts of things.
15:04
So for now just manage all the audible ones, particularly the
15:08
American ones. So you'd come up with a
15:11
framework systems for people management then?
15:15
For those of you who deal with physical products, inventory
15:21
management is also another source of stress.
15:25
How many things do we have in the shop?
15:27
Are we running low? Do we have to replace?
15:30
How many do we have to order? How many weeks will it take to
15:33
get here? How many days do we have to pay
15:35
ahead of time before the order is confirmed?
15:38
When? Who is going to be on ground to
15:40
receive delivery? You like all these hassles.
15:43
And by the way, like I'm telling you guys that this is not stuff
15:46
I'm making up because it's not only people who are in the
15:50
services business that I consult with.
15:52
I also consult with people who deliver physical goods, whether
15:57
it's phone, whether it's computer, whether it is solar
16:00
panels or whether it's ironing board or whatever.
16:04
There are people who have to deliver a physical something.
16:09
So inventory management is a problem.
16:12
If you sell mops and mops, buckets, ironing board, you
16:17
know, common household things. These are questions you have to
16:19
ask yourself. How many do we have in store?
16:22
The ones that we have in store, are we using the current
16:24
pricing? I'd be the old pricing because
16:27
when we bought this one with the old pricing last month, dollar
16:31
was so, so, so and so to so now dollar is like this, like this,
16:34
like that. If we sell it on the old price,
16:36
we will not even have enough money to recover stock.
16:40
These are some conversations that business people in Nigeria
16:45
are facing today. You bought mobile phone, you
16:49
bought iPhone 6, you bought flat screen TV, you bought all kinds
16:55
of things to put in your shop. But you bought it when dollar
16:57
was XYZ amount. Dollar is now this, this this
17:01
amount. If we sell under the old price
17:04
of 2.1 M, we will not be able to buy to replace because the
17:10
current market price that is outside there is now 2.7.
17:15
So if you people do not do inventory management well and
17:18
your staff has been selling that TV at 2.1, you're in problem
17:23
because to get another model of that TV to put it back in the
17:25
shop to sell again, you need to buy it at 2.7 before you even
17:30
put your mark up, your profit on top.
17:33
So inventory management also another source of stress,
17:37
unfortunately. Well, my client was dealing with
17:40
these issues. Unfortunately this is not my
17:42
area of speciality. So inventory management, I can't
17:46
help you with that. So you should be looking for
17:49
other professionals, you should be looking for other specialists
17:51
who this is their kind of thing. How do you hedge against
17:56
currency fluctuation? Dollar go up, dollar go down,
17:59
How do you hedge? How do you plan?
18:02
How do you forestall and then how do you actually do inventory
18:07
management? How do you track how many TV's
18:10
are in the storeroom? How many phones are in the
18:13
storeroom? How many Playstations are in the
18:15
storeroom? How are you keeping record?
18:18
How fast has he been moving? How many do you think we need to
18:21
order to be able to meet future demand and supply?
18:25
How have we been tracking demand?
18:28
All these sorts of things, so inventory management, how are we
18:30
tracking raw materials? How are we tracking suppliers?
18:33
How are we doing our logistics? All these thing is also a mental
18:37
burden. Now can you guys see, because
18:41
some people think like, are you that fickle that you started
18:47
your business, you know, last year, you've only been this been
18:49
in this business 2-3 years already.
18:51
You say mental breakdown. Some people think that guy,
18:54
you're too fickle. Like be strong, like man up now
18:57
are you know a man, you know, small girl again, you're a woman
19:01
now. Like man, like you know, woman
19:03
up like what's going on? Don't be fickle.
19:06
It's not that somebody's fickle. It's just that if you're in the
19:12
one man gang, one woman gang, or even if you have a small team
19:15
around you, if you're freestyling these things and
19:18
it's a lot, there's a lot to freestyle.
19:21
So that's why people are getting stressed out and breaking down.
19:27
But you can see that if we have systems, processes, frameworks,
19:33
guidelines, principles for how these things are supposed to be
19:37
done, then it's not that much of an issue.
19:42
So for the experienced person, let's say back to this whole TV
19:47
thing, TV, computer, mobile phone, for somebody who maybe
19:53
did apprenticeship under somebody in a bar and his auger
19:59
taught him, even if they didn't teach you in a formal way and
20:01
write everything out, they taught you the main principles
20:04
of how to manage this sort of thing.
20:05
That kind of person, if anything happens, they just go with it
20:09
because they know the way forward.
20:11
For someone like me, you hire me as your store manager.
20:15
Oh, I don't know what to do. So dollar was one, $5 is now 27.
20:20
I have no idea what to do. So these are serious things
20:23
here. Anyway, let's see, let's move
20:26
on. So we need frameworks for sales
20:29
and marketing. We need frameworks for people
20:32
management. We need frameworks for inventory
20:34
management. If nothing else, if you're able
20:37
to get frameworks that deal with these sorts of things and you're
20:40
able to get professionals to help you in these sorts of
20:42
things, your level of stress will tap down.
20:44
It will get low. Stress never disappears.
20:47
Stress is just a normal part of life.
20:51
In fact, I heard from someone that in medicine, I be in
20:55
psychology, they say stress is the normal body's response to
21:01
demand. So in other words, if you put a
21:04
body on that demand, then the response you get is called
21:08
stress. And that stress is normal.
21:10
The problem is prolonged stress, exacerbated stress.
21:16
So if your baby cries, yeah, you're stressed, but then you
21:20
give the baby bottle or you give the baby breast, or you give the
21:23
baby 'cause that baby will calm down.
21:25
Stress relieved, but the baby is crying for seven hours straight.
21:30
Higher, prolonged stress, exacerbated stress.
21:34
That is what causes the problem. So we're trying to reduce the
21:37
stress. We can never get rid of stress.
21:39
Then physical health, this is also something that leads to
21:43
stress response and breaking down.
21:45
Some of us are in poor physical health.
21:48
Poor, poor, poor, poor, poor physical health, we all have
21:51
occupational hazards, we all have dangers of the jobs.
21:54
And so because of that, we should all be doing some form of
21:56
remedial workout. Remedial workout just means this
21:59
is how I live my life. And because of this one or two
22:02
things I have in K leg here, how can I offset this K leg offset
22:07
this bad thing that is happening?
22:09
Let me give you an example. So back in my photography and
22:14
video days, for photography, especially wedding photography,
22:18
sorry, 1 moment. OK, sorry about that.
22:23
I thought someone was trying to call my attention outside.
22:26
So as I was saying, back in my photography days, now photo and
22:29
video, now to be a wedding photographer, especially in
22:33
Lagos, because of how the wedding starts early, depending
22:39
on where you live, you have to be on the road like that kind of
22:42
430. I don't know about now, but back
22:45
when I was in the game, that's how I was 430 already on the
22:48
road for 4:30 because you have to be traffic.
22:51
The traffic is not really that bad on a Saturday, but you know,
22:55
Saturday, people going for weddings or things like that.
22:57
So if you're in the catcher, the weddings on the island, you
23:01
know, maybe not that 4:30, but you know, I'm not saying sure.
23:04
You've woken up early. Then by the time you get to the
23:07
bride's house, you know, they're doing makeup, they're doing all
23:09
that kind of thing. So basically on your feet
23:11
because the whole house is full in laws everywhere, makeup,
23:14
parties, the bridesmaids, everybody's nasty this chair to
23:16
sit down. So you might sit on the bed or
23:19
sit on the window sill or sit here, sit here, but you stand up
23:22
even moving. But I eventually, you know, shy
23:25
that you're driving or on your feet for 12 hours straight from
23:31
like 4-5 in the morning till like around that time, 7-8 at
23:35
night. That's if you peel away from the
23:38
reception. You don't do after party.
23:40
So you'll be arriving home like around that time, 8, maybe 9:00
23:45
at night. So you spent like 12 hours
23:50
standing or driving. So it's just an occupational
23:55
hazard. You want to be a wedding
23:56
photographer in Lagos. It's just something you have to
23:58
deal with. They come together.
24:01
You can't separate them. You can't Pew them.
24:02
I mean, when you become a big boy, you hire a driver.
24:05
And at some point, you know, eventually I had to hire a
24:07
driver because like or more man distress.
24:10
And then of course, if nothing else, you know, you're rushing.
24:14
You guys have left the bride's, the bride's house.
24:19
You're now driving to the church for the wedding.
24:22
You get there, there's now a queue entering in.
24:24
If you don't have a driver who's going to take in the car and
24:26
then park? I mean, like, you miss a lot
24:29
because because it's the bride, don't let her jump the queue and
24:32
everything, you know, But you, you're just a photographer.
24:34
You quarrel tired. Like, no, I'm supposed to be
24:36
inside. I'm this, I'm this, I'm that,
24:38
I'm with this member of the family, blah, blah, blah, blah,
24:40
blah. So it just made sense after a
24:42
while to hire a driver. But either way, we all face
24:47
occupational hazards. So we have to be doing some form
24:49
of remedial workouts. So since photographers, you
24:54
stand a lot, photographers are supposed to be doing lots of
24:56
back work. That is just basic, you know,
25:00
squats, go out for walks. Walking also strengthens the
25:04
lower back, push ups, pull ups, whatever.
25:07
But you need to be doing some remedial something because man,
25:09
that's a lot of standing. Not a lot of standing.
25:12
Those of you who are coders who are doing design, those of you
25:16
who work with computers, you guys gas to be doing some
25:19
remedial workouts because you are doing poor posture.
25:22
You're slouching your back, you know, your shoulders, your
25:25
fingers, your lower back, your everything.
25:28
You have to be doing some kind of remedial workouts.
25:32
You have to. And especially when you cross
25:35
like that kind of 35, you've entered 40.
25:38
Doctors will start telling you they have you can't just sit at
25:44
the desk all day. At least you stand up once in a
25:47
while, once every hour, once every two hours.
25:49
Walk like this, walk like that, you know, before you sit down
25:51
again or you wake up in the morning before you bath, just go
25:55
outside. Walk one way, 15 minutes, walk
25:58
one way back, 15 minutes, That's it. 30 minute workout.
26:00
You know, you start having these sorts of conversations, you
26:05
know, so physical health, we can't run away from it.
26:09
You see how the holistic, the holistic thing I was saying in
26:11
the beginning, so everything is tied, you know, so your physical
26:15
health, if it's completely effed up, is also going to affect all
26:20
the other stuff. So physical health, we all need
26:25
some kind of remedial workout, even if you don't know what kind
26:27
of remedial workout you're supposed to do.
26:29
Doctors in Nigeria, I've heard it from different doctors, you
26:33
know, debate their basic recommendation is go outside
26:35
your house, look to the left or look to the right, walk 15
26:39
minutes. Once your timer goes time up,
26:43
walk back. Does it, You don't 30 minutes
26:45
workout, you do that five days a week.
26:49
So excuse me, you do that five days a week.
26:51
It's not perfect, but you're heading in the right direction.
26:56
Then the final thing we have to pay attention to now because
27:00
remember we've been looking at this from a three pronged
27:03
approach, business frameworks. We need to get that physical
27:07
health, we need to get it sorted now the mental health we need
27:10
good relationships or people that we can talk to.
27:12
Hope you're on good times with moms and popsy.
27:15
So once in a way can say I popsy.
27:16
How far now a man Pops, you didn't tell me that it's like
27:19
this that warehouse rent and with the kids and pops, you
27:23
didn't you didn't tell me you this is how you suffer in those
27:27
days, man. When I try when I try, you know,
27:31
you call somebody, have a conversation, you call mom, see
27:34
you laugh a couple of things up. You call your brother, you say
27:37
how far you guys laugh over one or two things.
27:39
You call your sister. Excuse me, let's have a cold.
27:43
In fact, for those of you who have a big sister, your big
27:45
sister is in the same town as you.
27:46
You can even go to the house and say look how big I'm tired.
27:51
I came here to come and crash. Do you have food in the fridge?
27:55
Do I sit down, microwave it and there's only rice, There's no
27:59
meat. How far now can I buy egg?
28:02
At least you go your big sis house.
28:05
You go and crash for like 1 hour after I do.
28:07
We talk small you know you're not refreshed.
28:11
You hit the road you go and pick up your children from school.
28:12
You know your mind to calm down. At least you went to your big
28:14
sister's house. You had indo Mia egg, you know
28:17
drunk Fanta. You slept for one hour or you
28:20
guys watch Netflix. You know, we need people to talk
28:23
to, good relationships, so your spouse, family members, friends,
28:30
of course, mental health professional.
28:33
So go to General Hospital or whatever the hospital is called
28:35
now go and check. There's one personal stuff you
28:39
need people to talk to. For those of us who are
28:42
Catholic, pray and the sacraments Mass, the blessed
28:47
Sacraments confession. That's why these things are
28:52
there. They take a load off anyway, so
28:58
that's on the mental health side.
29:00
I can't really stress the mental health side because I'm not a
29:02
mental health professional, so I can't really help you there.
29:04
But I've told you where to go and see one.
29:06
So if you start paying attention to these things in a very
29:11
structured approach, you can see how the level of stress you're
29:14
going through. We tap down if we pipe low, but
29:18
stress will never go away because stress is a normal part
29:21
of the human condition. Now for those of you who are
29:25
coming out of your teenage years, because I've been talking
29:27
to some people who reach out, they like the podcast, and some
29:33
of you think you're distressed, you are depressed.
29:36
So, yeah, when I was a teenager, I thought I was depressed too.
29:39
You know, we teenage boys now, you know, now we're going
29:42
through our own teenage boy drama.
29:44
You would think it's only teenage girls that have drama.
29:47
We teenage boys we have. I mean, I'm not a teenager now,
29:49
but back when I was a teenage boy we had our drama.
29:52
And even right now I see teenage boys, they have drama, although
29:55
sometimes I don't slap them in the head.
29:57
Like what the F do you think you're going through?
29:59
Like you're a small boy, you think what you're going through
30:01
is stressful? Man, forget that thing.
30:03
Life is cool when you grow up. You know what stress is.
30:08
So what was I? So I thought I was depressed
30:12
now. So I went to a doctor and I said
30:14
doc and I said yes, young man. I said, doc, I'm depressed, I
30:19
want to die. And the guy was like, calm down.
30:21
What do you mean? I said, doctor, I'm depressed.
30:25
This is going on. This is a problem.
30:26
That is a problem. That is a problem.
30:29
The guy listened to me and after a while I said, young man, you
30:31
don't have a problem. I said, doctor, what do you
30:34
mean? He said, yes.
30:35
I tell you, you don't have a problem.
30:37
I said all these things. I said right now you said I
30:39
don't have problems. You don't mind.
30:41
I tell you don't have a problem. So I said, doctor, what do you
30:43
mean by that? He said it's very simple.
30:46
Depression is like a dark cloud. Have you noticed that your cloud
30:51
rises? And then my eyes was opened, and
30:53
I was like, oh, OK, yes, there are times when you know stuff is
30:58
going on and I'm in a funk. But The thing is, things have
31:02
never gotten so bad with me that I did not.
31:06
At least tomorrow I know that the sun will rise.
31:09
Yes, I have dark lights now. But tomorrow at least I know
31:12
that the sun will rise. And that was when I now started
31:15
feeling sorry for people who have clinical depression.
31:20
One of my classmates drunk. What do you call this in sniper
31:23
drunk sniper and killed himself. So now I really understand
31:27
because is then I felt the weight like, wow.
31:31
Because for me, I'm like, OK, I'm feeling depressed, but at
31:34
least you know, tomorrow is another day.
31:37
The sun will always rise. There are some people who are
31:39
living and for them the cloud never rises, which is another
31:44
reason why I think we should stop talking depression,
31:45
depression, depression. Anyhow, some of you are taking
31:49
up too much airspace so that those people who have genuine
31:52
problems can't even find somebody to talk to.
31:56
So especially for those of you on the younger side, I'm talking
31:58
to some guys, talking to some girls.
32:00
You know, sometimes it's just it's just normal drama, you
32:04
know, So you have some snitches and some snakes in school who
32:08
are doing one kind. And then your relationship with
32:10
Mumsy and Popsy is kind of rough because, you know, when you're a
32:12
teenager now, you're trying to expand, you're trying to become
32:15
a big boy, trying to become, you know, a woman.
32:18
And it feels as if people are trying to hold you down.
32:21
They also try and do one or two wrongs.
32:23
And, you know, the business issues, customer issues, you
32:26
know, normally happens. They're on the relationship
32:29
front. Maybe it's unfortunate that the
32:31
person that you like or the person that is liking you person
32:33
is now an idiot. So yeah, it can be overwhelming.
32:37
But just to let you know, yeah, there's some of you who feel as
32:40
if you're depressed and the world is coming to an end.
32:42
You're actually not. The world is actually not just
32:45
coming to an end. It's also more part of teenage
32:47
years. You're learning how to cope with
32:48
a lot. But see, that's the reason why
32:51
it's good to talk to a mental health professional because I
32:53
knew a doctor, I could go over there and say, doc, I'm going to
32:57
die. Life is hard.
32:59
And then he listened to me, and then he sent me straight.
33:01
And since then, I've had a greater appreciation for people
33:03
who have genuine mental health issues anyway.
33:08
But online, let's look for somebody to talk to.
33:10
But from a sales and business development perspective, make
33:12
sure you get your frameworks in place.
33:14
Selling frameworks. I've already told you how you
33:16
can use ChatGPT, Google Gemini, or whatever your AI tool is to
33:22
get something going on. People management.
33:24
Make sure you start looking for professionals to talk to to help
33:27
you out with managing people. Inventory management.
33:30
For those of you who have physical goods, you need to be
33:33
talking to a professional. If you keep trying to freestyle
33:35
it, you will have stress. Every single time the dollar
33:38
goes from 1005 to 1009. You will have stress if the
33:42
dollar goes from 1005 to 800. I don't know if that's good or
33:47
bad depending on your business, but every single time you know
33:50
these things happen, it would give you stress.
33:51
So just come up with frameworks ahead of time and you should be
33:54
OK. So that's all for today, folks.
33:58
If you have any sales and marketing questions, reach out
34:00
to me. Call SMS and WhatsApp on
34:02
08064662140. Thank you very much for your
34:07
time and attention. I'll catch you guys at the next
34:08
episode.