Latest / The Six Strand Weave Podcast
Redmond Orme: Channel Partners vs. Direct Sales—and the Future of AI
Redmond Orme, Partner Program Architect at Cloud and Commerce in the UK, brings more than 20 years of experience in partner and channel program management, mergers, and acquisitions. James discusses with Redmond how working with partners differs from selling directly, the challenges each model creates, and how AI may influence the way successful partnerships are formed in the future.
The skinny
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