Storytelling Is the Oldest Technology for Changing Minds
There comes a point where information stops working.
You can explain something clearly, lay out the logic, and even show someone exactly what to do — and it still doesn’t change behavior. In this episode, Ian Gatzke sits down with Neal Foard to explore why stories work when information alone doesn’t, and why storytelling may be the oldest and most effective technology we have for changing minds.
Neal is a storyteller, teacher, and creator of StoryFire, where he helps people become more compelling communicators across business, leadership, and everyday life. In this conversation, Ian and Neal…
The skinny
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