Latest / The Real Estate Agent Playbook / Don't Join eXp Without Asking These Questions First!
Transcript
- 0:00You got in this real estate business because you had
- 0:02that entrepreneurial spirit.
- 0:03You didn't want to work for anybody, but why do so many
- 0:06agents just go right into it?
- 0:07Join teams, join brokerages without asking questions.
- 0:11Today, I'm going to go through the four things that you should ask every sponsor.
- 0:14or managing broker that you join when you're deciding on a brokerage.
- 0:18And at eXp especially, the sponsor is ultra important because once
- 0:22it's named, you cannot change it.
- 0:24Right?
- 0:24That is your sponsor for the longevity of your time at eXp.
- 0:28You would have to leave for six months in order to name a different sponsor.
- 0:32That creates chaos.
- 0:33No one wants to do that.
- 0:34So make sure that you're making the right decision when naming
- 0:36that sponsor, especially at eXp.
- 0:39We're going to dive into the questions you should be asking next.
- 0:46What's up guys, Jeremy Cain, EXP Realty here, real estate agent playbook.
- 0:50Thank you so much for coming to this episode.
- 0:53Please like, comment, subscribe on YouTube, share it on, you
- 0:57know, wherever you share podcasts.
- 0:59As I love, you know, that we're developing that community.
- 1:02Please, you know, throw me a review if you would feel so inclined.
- 1:06But today we're talking about something and I'm going to tell you right now,
- 1:08I've talked to at least four or five people after they're at the company.
- 1:12Would have done it differently had they, you know, understood the full scope
- 1:17of what naming a sponsor DXP means.
- 1:19So, I'm going to get into some questions.
- 1:21I want to give you guys the questions to ask.
- 1:24So that before naming a sponsor and making that decision, you can dive in.
- 1:28And so let's get into it here.
- 1:30So first things first, understand that naming a sponsor.
- 1:34Yeah, it's great if you're buddies with somebody, but if they're not
- 1:36going to benefit your business and they're not in the right situation,
- 1:39then don't compound that by, you know, just signing up under them because
- 1:44you owe them some friendship loyalty.
- 1:47This is your business.
- 1:48This is your family's future.
- 1:50And depending on what you want to get out of the EXP model, whether, you
- 1:54know, you're strictly coming over just for the production for the possibility
- 1:57to get icon, you know, that could, you know, some of the systems and processes
- 2:01and trainings could absolutely help you, you know, with your, when you're
- 2:05in a different area, EXP is a great brokerage, we'd love to collaborate,
- 2:09but within these downlines, there is definitely proprietary information.
- 2:13And you have the opportunity in some situations to You know, leverage the
- 2:18upline and, and that's the first thing.
- 2:20So first things first, I would ask your direct sponsor if they have
- 2:23the ability to explain the model.
- 2:25Do they know what the full model encompasses?
- 2:27Do they understand the rev share?
- 2:29Do they understand the icon award?
- 2:30Do they understand the nuances of health insurance teams?
- 2:33You know, all of those things, domestic partner team, all of that.
- 2:37There's cool things.
- 2:38Do they understand, you know, KV core and how that works and.
- 2:43You know, if this sponsor, no sponsor is going to know 100% everything,
- 2:47but they should at least be able to explain the model and pull out all
- 2:50of these things, especially in your case, what's the best benefit for you?
- 2:54Are you going to be, you know, are you going to absolutely crush it
- 2:56in Revshare and you don't even, you know, have that on your radar?
- 2:59Do they?
- 3:01Offer to help you build that rev share.
- 3:02Absolutely.
- 3:03So we'll get into the next question.
- 3:04But first things first, make sure the person you join, especially Understands
- 3:08the model so that they can help guide you and be a resource for you When you
- 3:13come in because when you come into exp, there's a plethora of knowledge There's
- 3:17a million different directions you can go and if your sponsor has no idea and they
- 3:21don't have access to the their you know Upline as readily as they should then it
- 3:27might be a big You know, negative for you coming over and making that switch and
- 3:33missing out on all that eXp has to offer.
- 3:36Next is, is there any value that you offer directly as a sponsor?
- 3:40Right.
- 3:40It's a big decision.
- 3:41You're gonna be essentially paying them up to $2,800 a year if you cap
- 3:46and, you know, it's not your money, but they're gonna be able to earn
- 3:50$2,800 a year from your production.
- 3:53And so, what are they providing you?
- 3:55Are they doing this?
- 3:56Just, you know, do they just want you to come on so that they have
- 3:59somebody to go to happy hour with?
- 4:01Or, you know, do they just want you to come on so they're, you're another metric?
- 4:05Or do they actually provide you value?
- 4:06What are they gonna offer you that is, Life changing for your for your decision.
- 4:13And now the biggest thing here is is that it's not just one at eXp
- 4:17You have seven tiers above you.
- 4:19So your sponsor is the first one, but what's the next person offer?
- 4:22And what's the next person offer?
- 4:23And what's the next person offer?
- 4:24Are they all in line?
- 4:25Are they all the same right or is it adversity right at at in our
- 4:29group at eXp Conor Steinbrook?
- 4:32number one real estate investor out of Dallas, Texas Mike Sherrard
- 4:35number one social media trainer for real estate agents and Nationwide,
- 4:39globally, whatever you want to call it.
- 4:41Louie Gault, you know, systems and processes is kind of his jam.
- 4:45He's really ultra productive in the short amount of time.
- 4:49You know, work life balance, all of that stuff comes with Louie and his coaching.
- 4:53Myself, who's really...
- 4:55You know, get my hands dirty.
- 4:56How are we going to build your business?
- 4:57How are we going to get that first transaction, you know, and coaching you
- 5:00through some of the systems that I have created, some of the things that I have
- 5:04done based on different personalities.
- 5:06And I've helped people build strategies for open houses, cold calling, door
- 5:09knocking, um, as well as, you know, Instagram, YouTube, all the things.
- 5:13I haven't done all of those things, but I've, I've been
- 5:15around it enough to understand.
- 5:17Okay.
- 5:18For instance, I've never sold a house through an open house.
- 5:21I've never got a client.
- 5:22I just don't like them.
- 5:23That's uncomfortable.
- 5:24I gave a 12 week accelerator to an agent in my downline, Darrell Vaughn,
- 5:28and he's absolutely built his entire business based on that 12 week
- 5:31accelerator that we did, and he developed systems and processes, took it and
- 5:34ran, built his own business, and he's absolutely crushing it with open houses.
- 5:38So, proof's in the pudding.
- 5:40There, but what, what is each line offering?
- 5:43Is it just YouTube?
- 5:44Oh, they're good at YouTube, they're good at YouTube, they're good at YouTube?
- 5:49Well, if that's not gonna be great.
- 5:50Because maybe you're scared shitless to get on video, right?
- 5:54I think you should get over that.
- 5:55But, if that's the only thing they're offering, then,
- 5:57then what's that look like?
- 5:59Right?
- 5:59What successes have they actually had?
- 6:01Look at their numbers, right?
- 6:02Okay, well, you're saying you made X amount of dollars from...
- 6:06Facebook or whatever.
- 6:07Show me that.
- 6:08Okay.
- 6:09Look up their numbers.
- 6:10You can look up on home snap.
- 6:11You can look up agent production.
- 6:13In an instant, right?
- 6:14Does it actually correlate?
- 6:16Does it make sense that they're saying they made this much money doing this?
- 6:19Now, can you do that?
- 6:20Is it too late to get on that bandwagon?
- 6:22All of those things kind of play a role, but if there's just, you know,
- 6:26three people in a row teaching you one strategy versus the diversity
- 6:30of the Wolfpack offers, that's where things change and it's you, right?
- 6:33It might hurt a feeling.
- 6:35Right.
- 6:35My, my cousin still, you know, may hold it against me that I didn't join her
- 6:39downline, but my downline was absolutely, you know, on the, on the up and up, right?
- 6:45Currently the number one growing organization in the entire brokerage,
- 6:4988, 000 agents is the group that I joined for a reason because of the diversity
- 6:54of what they offer in their value.
- 6:56And it's more about, you know, myself as a sponsor, but the people
- 7:00that go up the rung as well as some of the people I've partnered with.
- 7:03Now we're continuing to develop value stacks for seven tiers deep, as we go.
- 7:08So that's just something to consider when choosing a sponsor.
- 7:12It's not just about them, right?
- 7:14I understand if they're your best friend and you love them so much, but if you
- 7:18guys aren't going to collaborate and work together, maybe that sponsor is different.
- 7:21Or maybe you guys can start a team.
- 7:23Form a production team together.
- 7:25You don't have to be on the same upline to do that.
- 7:27So maybe that's an option if it's really about working with that person.
- 7:31Maybe you name a different sponsor, but then you, you start a production team.
- 7:34So there's options, but absolutely ask, okay, what's, what's this?
- 7:39What's about this?
- 7:39What's about this?
- 7:40What's about this all the way up.
- 7:42And if they can't answer that.
- 7:43It's probably because they don't know they don't have those connections, right?
- 7:47All the way up, Conor Steinbrook, three tiers above me.
- 7:50I have him on my cell phone.
- 7:51I could text him right now and say, ask him a question.
- 7:54He'd respond within 30 minutes, right?
- 7:56That's pretty awesome.
- 7:57When you're talking about somebody who's top 50 in the company, one of the number
- 8:01one organization attractors in the entire.
- 8:04Tire company, you know month over month week over week year over year.
- 8:08So Definitely see what those those tiers above above hold and if
- 8:14it's a regular brokerage, what's what's that look like, right?
- 8:16It's maybe a little bit different setup.
- 8:18Like what's your marketing department do?
- 8:20What's your social media department do?
- 8:21What's what do all these where am I gonna get all of this help or is it just
- 8:25you as a managing broker wearing all?
- 8:27The hats and I have to come to you Well, I'm probably going to build my business
- 8:30a lot different than you did, Mr.
- 8:31Managing Broker.
- 8:32And so those are just things to consider when you're making a decision on
- 8:36what brokerage, you know, to go with.
- 8:39The next one is huge.
- 8:40What's the process of bringing other agents on?
- 8:43Right?
- 8:43Are you going to help me?
- 8:45Hey, Mr.
- 8:45Mike Sherrard, number one attractor in the entire company.
- 8:48What are you going to do to help me bring on agents?
- 8:51Oh, well, you can ask me that.
- 8:52I wouldn't call Mike and ask him that.
- 8:54But, it's, it's built in.
- 8:56We have a system in process, right?
- 8:58We have an explained call every single week.
- 9:00We can invite to that.
- 9:01I can hop on a three way call with an agent that you have that's interested.
- 9:05And we're going to close them.
- 9:06Right.
- 9:07Therefore you, while you're just getting your feet wet at EXP, maybe not
- 9:11understanding the model in its entirety, maybe not good at handling objections.
- 9:14Well, now you're driving them to a call with the number one recruiter
- 9:17all time at EXP, who's going to answer those questions, explain the
- 9:21model, pull all the nuances out of it, you know, that he's done, you
- 9:25know, over the last three years, just straight up experience and conversion.
- 9:29And then You know, myself, who's been at the company for, you know, two
- 9:33years will jump on a call and say, okay, you know, you got the EXP model.
- 9:38This is what our group does a little bit differently as far as below
- 9:40Mike, and we're going to close them.
- 9:43They're going to sign on under you.
- 9:44So you're going to be developing and building a rev share organization
- 9:47before maybe even you, you know, have the ability to, to ask the questions.
- 9:51Because as it goes, when you do make that move, when you make that announcement
- 9:55post, people will be intrigued, right?
- 9:58The kind of.
- 9:59You know, reputation of EXP is like, Oh, no one wants to do that.
- 10:03No one wants to do that.
- 10:04But I'll tell you right now that every time an agent comes on, they
- 10:07have agents ask them questions.
- 10:08How's it at EXP?
- 10:10Right.
- 10:10They want to see behind the curtain because they've seen all that,
- 10:12you know, they've been recruited.
- 10:13They've been cold called They've been bugged by certain agents that are out
- 10:17there doing that, you know I'm not necessarily the way that we do it at
- 10:20the Wolfpack But people ask questions and if you can grab that that attention
- 10:25and when they're asking those questions, you can say well come see it Right.
- 10:28Let's get you on a call with Mike Schrader.
- 10:29You've seen his YouTube videos.
- 10:30Let's go Boom.
- 10:32And then let's get you on a call with my sponsor, Jeremy, who, who can
- 10:35kind of break down what it's going to look like specifically for you based
- 10:39on this huge global organization.
- 10:40And so what's that look like?
- 10:42Do they have a system to help you bring agents on is absolutely
- 10:46something to ask because.
- 10:48Top producers, especially or people that have been in the business a while, one
- 10:51of the, you know, draws to eXp is you can develop a real exit strategy, right?
- 10:56It's not, you know, Hey, I'm done.
- 10:58Your income goes to zero.
- 10:59You can develop something that's pretty life changing through the revenue share
- 11:02model and develop that residual income.
- 11:06And you can really work towards, you know, building yourself the future that you
- 11:10wanted to when you got into real estate.
- 11:13And then, this is the last one.
- 11:14Kind of a new addition to my repertoire.
- 11:17What's your future at eXp, right?
- 11:19What are you going to do as an agent?
- 11:21Tell me the truth, right?
- 11:22Are you a short timer?
- 11:23Are you going to continue in production?
- 11:24Are you going to switch to, you know, organization, building an organization?
- 11:28Are you going to go commercial?
- 11:30Or, you know, are you, are you thinking about, you know, maybe it's not the
- 11:33best fit for me, whatever that may be.
- 11:35This is a question that you can ask kind of out of the blue and
- 11:38you'll get a response, right?
- 11:40Okay.
- 11:41And go with your gut.
- 11:42If someone says, you know, well, you know, we'll see whatever.
- 11:46And they're not fully bought into the model and what we're doing here.
- 11:50Well, maybe that's a hint that maybe you shouldn't join them because
- 11:53if you join them and they leave, you don't bump up, you just stay.
- 11:57So there's going to be a gap.
- 11:59Right?
- 11:59The good, good sponsors above that person would reach down and pull you along.
- 12:03Great, but you're also losing a whole piece of value, right?
- 12:08Those seven tiers above you should provide some value.
- 12:11And if you're losing a tier, then that's something that
- 12:14you should be concerned about.
- 12:15Not to mention it's going to tip you off to, you know, what they
- 12:18think, what they know about the model, how they're leveraging it.
- 12:21Sure, best answer is probably like, well, you know, I'm going to
- 12:23get out of production eventually and just run my organization.
- 12:26Right.
- 12:27If I, if I can run my organization and help the lives of other agents, well,
- 12:30that's a really good value add for you as an agent joining their downline.
- 12:35Right.
- 12:35So you just have to make these decisions.
- 12:37And at the end of the day, it's you and your family, right?
- 12:40That's all that anyone cares about, you know, at first family's number one, so
- 12:45on and so forth, but we need to make sure that you're making a secure decision.
- 12:50And I will tell you that there is no, you know, one, I asked Mike
- 12:54Sherrard this question when I joined.
- 12:55Right.
- 12:56He said, well, I'm going to grind it out.
- 12:58I'm working on developing future.
- 13:00I want to win.
- 13:00I want to get to this income level.
- 13:02I want to do this and want to do that.
- 13:04And he's absolutely done it right.
- 13:05Showed up for every single call for.
- 13:08You know 400 Tuesdays in a row or whatever.
- 13:11It's been since I've been been at the at the you know group Not 400
- 13:16because it's only been two years.
- 13:17So 150 calls in a row Tuesdays Thursdays, whatever it may be.
- 13:22And so, you know ask those questions What's that future look like because
- 13:26if there is a gap or they leave You know, then they're also going to
- 13:29probably try and get you to leave.
- 13:30And then, you know, you have to switch again.
- 13:32So if, if they're unsure at that point, that's when you really need
- 13:35to, you know, start scratching your head, raise your hand.
- 13:38As always, if you're talking to someone right now, great.
- 13:41I would love to have that conversation before you name a sponsor, just so
- 13:44you're making the best decision.
- 13:45REAgentWolfpack.
- 13:46com I'll tell you right now.
- 13:48Best decision I ever made for my business was coming to a brokerage that compensates
- 13:52you fairly for everything you do two time icon agent going on a third here shortly
- 13:57should be, you know, within three or four months, I'll have my third icon award
- 14:00and you know, it's absolutely changed my business right from my stock account
- 14:05to my ref share residual income coming in to my production numbers to my, you
- 14:10know, commissions and all of those things.
- 14:12No other brokerage.
- 14:14Can provide that for you.
- 14:15I absolutely promise if you want to talk about it book a call.
- 14:18Let's talk about it Jam out math doesn't lie The emotions sometime get in the
- 14:22way, but let's talk math Let's talk about what it looks like and let's
- 14:26talk about why this is the number one organization within You know one of the
- 14:29fastest growing brokerages in the world.
- 14:32Thanks a lot.
- 14:32We'll talk soon like comment subscribe Share this podcast with
- 14:36anybody who's thinking about eXp.
- 14:37Bye.
- 14:38Bye