Latest / Selling on Giants: The eCommerce Marketplace Podcast
Amazon Tightens the Screws, Fulfillment Becomes Risk Management, and Clarity Beats Spend
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This week’s episode of Selling on Giants feels less like a collection of updates and more like a directional shift. Across Amazon, ecommerce, and brand marketing, the signal is getting louder and clearer. Platforms are done absorbing operational sloppiness, and the cost of getting the basics wrong is showing up faster and with fewer warnings.
We start with Amazon’s updated enforcement around frequently returned items. If a vendor does not have a valid U.S. return address on file, Amazon will now dispose of high return inventory and bill the vendor for both the product and the…
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