Tiny Brands Are Outranking Billion-Dollar Companies. Here Is the Hack.

AI for Founders with Ryan Estes · May 23, 2026 · 40m · transcript

Everything you know about getting found online is about to be obsolete. For two decades, founders chased one algorithm. Backlinks, page speed, keyword stuffing, the whole exhausting machine. Then a handful of chatbots quietly took the wheel, and now they decide which businesses get recommended and which ones get ghosted. SEO is bleeding out. Google traffic is leaking. And a huge slice of buyers now ask ChatGPT to pick their solution before a human ever enters the conversation.

Here is the twist that should make every founder sit up straight: the playing field is wide open for the first time…