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How to Build a $1M GTM Fractional Business (From Marketingland 2025) | Ep. 382

Why are fractional leaders becoming the secret weapon for modern growth?

Live from Marketingland Festival, Sangram Vajre (co-founder and CEO of GTM Partners, Wall Street Journal bestselling author of MOVE) breaks down how experienced operators can turn their expertise into a high-value fractional business…without burning out or undercharging.

You’ll learn:

-Why the market is shifting from hiring full-time execs to paying for fractional outcomes

- The 3 fastest paths to landing your first clients (hint: your first five are already in your network)

- How to package your expertise into…

The skinny

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