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Latest / Brand Formula: An F1 Marketing Podcast

Hungarian GP | "Leclerc, Leclerc", Sainz Spice & Best and Could Be Better

We are Brand Formula: An F1 Marketing Podcast. Mordecai and Elyssa are back for episode seventeen, the last race before silly season, and Hungary delivered enough drama to carry us through the whole break. The boys were fighting. Carlos didn't apologise. Max did the overtake of the season and immediately wanted to report Lewis to the stewards. Classic.

We open on the race, Carlos's brand problem, and why the bullish strategy he is taking right now matters more than people think going into a silly season where his name keeps coming up. We also touch on the Bahrain Grand Prix happening in…

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