Latest / Content Marketing, Engineered Podcast | TREW Marketing
Getting Personal: When Authenticity is a Winning Sales Strategy
Scroll through Rob Brunson's LinkedIn profile and you'll see a variety of personal and professional posts - from memes to personal and emotional essays. His online presence inspires trust which ultimately makes his sales strategy a success.
In this episode of Content Marketing Engineered, Rob Brunson, Vice President of Marketing and Sales for Wallace Electronic Sales, shares insights on the importance of authenticity in social media, particularly on LinkedIn. He discusses his approach to personal branding versus company branding, the strategies he employs for content creation, and the…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.